There is hope, be it ever so slight, that the Pontiac G8 may live on even though the brand it’s attached to is most certainly slated for elimination.
“I know there’s still discussions on it,” GM’s product boss Tom Stephens told Automotive News, giving some hope to the legions of G8 fans that haven’t had anything to get excited about since the fourth generation Firebird came out in 1993.
Stephens did add, however, that as Chevrolet already has several sedans, another one wasn’t really necessary.
The G8 could work as a high-performance SS version of the Impala, or even as the basis of a Buick vehicle – although that seems highly unlikely. And unfortunately for G8 fans, GM already has an excellent rear wheel drive platform that underpins the Cadillac CTS.
Still, the sun hasn’t quite set on the G8 and there’s plenty that can happen between now and the end of 2010 when Pontiac is scheduled to be scuttled.
GM has continued to insist that the Pontiac brand isn’t for sale and that it will be eliminated as a part of its Viability Plan. While the brand as a whole has struggled significantly in recent years, the G8 has been a success, with high sales and rave reviews from journalists. This has prompted some to speculate that the closing of Pontiac (a brand known for performance) may be more of a political decision than an economic one.