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Report: Hummer Planning H4 to Rival Jeep Wrangler

H4 and H5 models part of five-year plan to change public perception of brand

 |  Nov 17 2009, 11:25 AM

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Under new ownership by Chinese heavy machinery maker Sichuan Tengzhong, Hummer will move forward with plans to introduce a smaller and more efficient H4 model. Previewed in concept form as the HX (above), the H4 would be lighter and more fuel-conscious, but wouldn’t give up on the brand’s hard-core attitude. It would be designed as a rival to the Jeep Wrangler in rugged off-road performance.

According to brand CEO Jim Taylor, the H4 would come to market in about three years, followed a year or two later by an even smaller and even more fuel-efficient H5 model.

The sale of Hummer to China’s Sichuan Tengzhong Heavy Industrial Machinery Co. Ltd. is expected to be finalized by December 1st, although judging by the fact that GM still hasn’t managed to sell Saab or Saturn, that date might be pushed back – or the sale might not happen at all.

[Source: Autmotive News via LeftLaneNews]