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The marketing experts behind the MINI brand have stuck again with another commercial that you’ll want to watch. In fact, you’ll probably watch it a few times and search for the song on iTunes to download for your iPod. Yup, it’s cool.
The video doesn’t really tell you anything about the car, but it’s plenty of fun to watch, highlighting the car’s functionality (able to hold dozens of pineapples), to its passenger room (with space for baby seats). Plus, there’s plenty of active shots of off-roading from dirt to snow, to highlight the new ALL4 all-wheel drive system, as well as some more accurate video of urban settings – considering most MINIs (or any crossover for that matter), isn’t likely to see more than a puddle.