Next week Mitsubishi will launch a new compact crossover in North America called the Outlander Sport. Already unveiled in Japan (as the RVR) and in Europe at the Geneva Auto Show (as the ASX), the new crossover gets yet another name for North America. We have to wonder what the marketing folks at Mitsu are thinking with all these different names, and why they would want to confuse customers with the Outlander Sport name – considering Mitsubishi already sells the Outlander and the Outlander GT (which are completely different models).
In Europe, the Outlander Sport/ASX comes with either a 150-hp 1.8-liter turbo-diesel engine (the first with variable valve timing), and a 116-hp 1.6-liter gasoline engine. We expect, however, that in North America it will be offered with the company’s 168-hp, 2.4-liter 4-cylinder.
We won’t know for sure until next week and we’ll be sure to spill all the goods once we get them, with live coverage of the 2010 New York Auto Show starting March 31st.