Maybach Not-Quite Dead, “New” Models Debut in Beijing

Maybach Not-Quite Dead, “New” Models Debut in Beijing

If you’re like us, you probably forgot all about Maybach when you saw the new interior of the Audi A8L, set to debut at the upcoming Beijing Auto Show. Apparently the folks at Maybach were equally impressed and have decided to “refresh” their current lineup for next year. You’d think that “refresh” would mean the platform has been upgraded so it no longer rides on an 11-year old S-Class chassis, but unfortunately, we aren’t so lucky.

Production will continue on the 57, 57S, 62 and 62S limousines with a handful of cosmetic, interior, and electronics tweaks to justify the undoubtedly astronomical price tag. All models get new grilles, including a different grill for ‘S’ models, and additional sound dampening to keep road noise down. ‘S’ models also get a few extra ponies squeezed out of the V12, now up to 630-hp.

Inside, passengers get a divider to separate themselves from their drivers, and optional 19-inch monitors in back instead of the standard 9.5-inch units, wireless internet, quilted leather, Swarovski Crystal trim, plus an optional perfume atomizer from the Zeppelin. Of course technology has been improved, with available wireless internet now available.

The updates to the Maybach lineup are minimal in a halfassed attempt to maintain some interest in the models before Mercedes admits its mistake and eliminates the brand by 2014.

GALLERY: 2011 Maybach Models