Small cars and Mazdas are very popular in Canada. The Mazda3 is constantly battling with the Honda Civic for the title of “Best Selling Car,, and models like the Mazda5 and RX-8 are seen far more frequently in the Great White North than the United States.
With that said, Canada is naturally a very important market for the Mazda2 subcompact, and to commemorate the release of their new hatchback, Mazda is offering the Yozora special edition. Featuring black paint, big alloy wheels (with a snow tire package for good measure), chrome tailpipe, rear spoiler and a graphics package with the numeral “2″ motif splashed all over the front fenders, the Yozora is a little peculiar looking at first glance.
Dig a little further in the press release, and you’ll find a couple interesting nuggets. First is that the Yozora is based on the “entry-level” GX model. Second is that the new rims come shod with Toyo Proxes T1R tires, which are some pretty serious rubber. The base Mazda2 is likely to come with some kind of low-end tire biased towards comfort and low road noise, so the Yozora should be a hoot to drive. If Mazda takes a cue from Porsche and offers a no charge graphics delete option (like the 911 GT3 RS), we’ll be even happier.
GALLERY: Mazda2 Yozora Edition
Press release after the jump:
2011 Mazda2 “Yozora” Edition
Limited-Production Version Kicks-off Mazda2 sales in Canada
(Richmond Hill, ON): Mazda Canada Inc. today announced the launch of a special edition of its all-new 2011 Mazda2 subcompact: the Mazda2 Yozora.
Fittingly, the Mazda2 Yozora (yó-zo-ra), which means “night sky” in Japanese, is completely swathed in a brilliant black exterior finish and features a “2″ themed decal package on the front driver’s side bumper and fender. A unique raised rear spoiler, short stubby antenna, chrome tailpipe and 195/45R16 Toyo Proxes T1R performance tires mounted on special edition 16-inch alloy wheels finished in silver and contrasting black add to the fierce design.
“Yozora” tailgate badge, unique “Yozora Edition” floor mats and 185/55R15 winter tires mounted and balanced on Mazda steel wheels, are also included with the special edition.
The Mazda2 Yozora is based on the entry-level Mazda2 GX trim (paired with either a five-speed manual or four-speed automatic transmission), with air conditioning and a Convenience package, which consists of heated door mirrors, remote keyless entry, jackknife key, steering-wheel mounted cruise control and audio controls, two additional speakers, exterior temperature gauge, trip computer, body-coloured door mirrors and handles, and interior silver accents throughout.
“With its captivating design, exceptional value and fun-to-drive attributes, the Mazda2 Yozora will cater to our younger enthusiasts, who value individuality and expression,” said Mike Collinson, director of marketing and product strategy, Mazda Canada. “For under $20,000, Yozora offers the most sought-after accessories and customization in one convenient package.”
Exclusive to the Canadian market, the Mazda2 Yozora edition has a starting MSRP of $19,280. Only 500 units are being produced and they will be available in dealerships in July 2010.