Kia unveiled its shocking new 2011 Optima sedan at the New York Auto Show today with two impressive new engines, also offered in the Optima’s cousin, the Hyundai Sonata. The entry-level engine is a 2.4-liter 4-cylinder featuring gasoline direct-injection (GDI) – the first use of GDI in a Kia. Output for the new 4-cylinder is rated at an impressive 200-hp and thanks to a six-speed automatic transmission, we expect similar fuel economy numbers to the Sonata – which is rated at 22/35 mpg (city/highway). Those numbers, we should point out, are best-in-class.
Even more exciting is a new turbocharged 2.0-liter 4-cylinder with 274-hp. It is expected to get as high as 34-mpg on the highway.
In addition, Kia has confirmed it will offer a hybrid version of its new mid-size sedan next year. As for the current 4-cylinder and turbo-4, both versions will be on sale starting this Fall.
The car itself is both lower and wider than its predecessor, riding on an all new platform and we used the term “shocking” because its almost too cool looking to believe its for real. The design is unmistakably the work of Kia’s top design man Peter Schreyer – who is quickly building the Kia brand into one of the best looking and most aggressive groups of vehicles on the market. Inside, the car gets a driver-oriented cockpit with controls that face the drive.. Standard interior features include a tilt and telescopic wheel, power locks and windows and even an air-conditioned glovebox. Three trim levels will be offered: LX, EX and SX.
LX models equipped with an automatic transmission come with cruise control, while the EX model gets luxury features like driver and passenger 8-way power seats, driver and front passenger automatic window up/down, push button ignition with smart key, dual-zone climate control with rear vents and Kia’s new UVO voice activated infotainment system with rear-view camera.
SX models get leather with French stitching, steering wheel mounted paddle shifters metal pedals and an LCD display in the instrument cluster. Outside, the SX trim also gets HID headlights, an even more aggressive front grille and special aerodynamics, as well as 18-inch wheels.
The 2011 Kia Optima will go on sale this Fall, with pricing announced closer to launch.
tomatic and 24/35 mpg
GALLERY: 2011 Kia Optima
GALLERY: 2011 Kia Optima Official Photos
For more details on the all-new 2011 Optima, see the full release after the jump:
KIA MOTORS DEBUTS ALL-NEW 2011 OPTIMA AT NEW YORK INTERNATIONAL AUTO SHOW Midsize Sedan Offers a New Level of Style and Performance Features from Kia • Three all-new powertrains, including turbo and Kia’s first-ever hybrid offer class- leading power and fuel economy • Segment-leading1 premium amenities and technology features
NEW YORK, April 1, 2010 – Kia Motors America (KMA) today globally unveiled the all-new 2011 Optima midsize sedan at the New York International Auto Show. Arriving in showrooms in early fall, the next generation Optima continues Kia’s design-led transformation while revealing a completely new and stunning design language for Kia, highlighted by a dynamic and streamlined profile that conveys elegance and athletic confidence from every angle. Optima’s groundbreaking spirit continues under the hood and inside the cabin with the introduction of three new powertrains – including the brand’s first-ever hybrid in the U.S. (available in 2011) – which deliver class-leading power1 and fuel economy while the latest technology features and luxury amenities are available at the touch of a button or a simple voice command.
Designed at Kia’s studios in Frankfurt and Irvine, Calif., the all-new Optima is longer, wider and lower than the vehicle it replaces and is based on an all-new midsize platform that allowed for distinctive dimensions and proportions in the segment1 while also providing a unique canvas for Kia’s global design team to pen a vehicle that stands apart from everything else in the segment.
“The all-new Optima is a new strand in Kia’s growing design DNA with a blend of simple and fluid lines and elegant but uncomplicated shapes that draw the attention of the eye in much the same fashion as a perfectly-tailored fine Italian suit,” said Peter Schreyer, chief design officer, Kia Motors Corporation. “From the distinctive sweeping chrome accent that stretches through the C pillars to the sleek greenhouse and flared wheel arches, every inch of the Optima projects a distinguished and refined style and extreme attention to detail.”
The all-new Optima also employs engine management systems like direct injection and turbocharging to help bring performance to the brand without sacrificing fuel efficiency. Its smooth-flowing lines speak of grace and style and offer a strong hint of European luxury.
Sleek and Streamlined Exterior The 2011 Optima projects a high-performance yet elegant image with its unique silhouette and sleek stance that builds upon Kia Motors’ philosophy of creating high quality and dynamic vehicles that evoke passion. The striking face of Optima features Kia’s signature bold tabbed grille that is surrounded by projector headlamps. Longer, wider and lower than before, Optima’s coupe-like profile is enhanced by a sweeping chrome arc that flows from the A through C pillars, a distinctive design motif that visually lowers the car further and enhances its proportions. Optima’s roofline connects with its high and pronounced shoulder line that leads to its sculpted flanks and extended wheelbase. Boldly flared wheel arches and a raked cabin create a sedan with a graceful muscular stance.
Available in three trims, LX, EX and SX, the 2011 Optima offers numerous standard features. The LX includes dual exhaust with chrome tips, solar glass, outside mirror turn signal indicators and 16-inch steel wheels fitted with 205/65R16 tires. Upgrading to the EX offers standard fog lights, heated outside mirrors, exterior chrome/body-color door handles along with 17-inch alloy wheels with P215/55/R17 tires. Moving up to the athletic SX adds HID headlights with auto leveling, LED rear combination lights, unique front grille design, rear lip spoiler, sculpted side sills, aero wiper blades, red brake calipers and 18-inch black machined finish alloy wheels furnished with P225/45R18 tires, achieving a true performance look.
Luxuriously Equipped Interior From the moment the door opens, Optima presents an immediate sense of a driver’s car. The instrument panel is contoured toward the driver to suggest a cockpit feel with precise gauges and controls for an overall sport performance experience without sacrificing comfort or roominess. Paddle shifters behind the steering wheel convey that Optima is built for people who are passionate about cars. A high console with a short shifter adds to the cockpit perception while an available panoramic sunroof provides an open-air feeling. Offering occupants both space and comfort with a number of standard convenience features, the sedan’s chic cabin unifies with the exterior design by welcoming its passengers with lean and ergonomic seat design and effective storage throughout. Modern standard features such as six-way adjustable driver’s seat with power lumbar support, illuminated vanity mirrors and a trip computer further expand the cabin’s luxurious qualities.
In addition to offering a comfortable cabin, impressive technology features also come standard throughout, including an AM/FM/CD/MP3/Sat audio system with SIRIUS® Satellite Radio capabilities with three months complimentary service . Also standard on all trims are auxiliary and USB audio input jacks for connecting with MP3 players and Bluetooth® wireless technology connectivity with steering wheel-mounted voice activation controls to enable hands-free operation for compatible mobile phones.
Additional standard interior features include a tilt/telescopic steering column, power door locks, power windows, sun visor extension and an air-conditioned glove box. Stylishly appointed cloth seats provide comfortable seating while a 60/40 split-folding rear seat offers multiple seating and cargo arrangements depending on driver and passenger needs. Optima LX with automatic transmission features cruise control and an active EcoMinder® indicator for optimal fuel efficient driving.
Optima EX comes well-equipped and offers premium standard features, including the UVO powered by Microsoft® infotainment system with rear-view camera, push button-start ignition with smart key, dual-zone automatic air conditioning with rear vents, a leather-wrapped steering wheel and shift knob, auto-dimming rear view mirror with Homelink® and compass, auto light control, driver and front passenger automatic window up/down and eight-way power driver’s seat, lighted glovebox, rear reading lamps, floor mats and chrome door handles.
For consumers looking for even more sporty appeal, the Optima SX adds unique black leather woven seat trim, black interior trim with carbon insert film and metal accent, Supervision™ meter cluster with LCD display, center fascia and meter housing, soft trim with French seams, steering wheel paddle shifters, metal pedals and lighted metal door scuff plates.
Available upgrades for the Optima EX and SX trims include a power panoramic sunroof, leather seat trim, memory driver’s seat, heated and cooled front seats, heated rear seats and a heated steering wheel for additional interior refinement. Luxuriously appointed features, including an Infinity® 5.1 surround sound audio system with HD Radio®, and eight speakers delivering in excess of 500-watts of system power and voice-activated navigation system with a seven-inch screen enhance the cabin for audiophiles or those who seek the latest superior quality technology for a modern driving experience.
All-New Advanced Platform The 2011 Optima is distinctive, right down to its all-new platform. Optima’s low, lean and powerful stance is assisted through its overall length of 190.7 inches, an increase of 1.7 inches over the previous model. Optima is built on a platform with an overall width of 72 inches and wheelbase of 110 inches, an increase of 2.9 inches, and has a low ground clearance of 5.3 inches for enhanced aerodynamics. Optima’s lightweight design uses high-tensile-strength steel to enhance structural strength while also achieving high torsional stiffness, benefiting handling, ride quality and refinement. Additional measures to help ensure good noise vibration and harshness (NVH) reduction qualities are fitted throughout the Optima.
Built on a unibody frame, the front-wheel-drive Optima utilizes independent front and rear suspension systems. MacPherson struts are used in the front with a multi-link layout in the rear and are both joined with coil springs and front anti-roll bars to engage drivers with responsive handling and provide the utmost comfort whether the road is smooth or less than ideal.
Class-Leading Efficient and Powerful Engines The 2011 Optima is available in three all-new and fuel-efficient Theta II powerplants, a 2.4-liter GDI four-cylinder, a 2.0-liter GDI turbo engine or a 2.4-liter hybrid. The 2.4-liter GDI engine produces 200 horsepower and upgrading to the available 2.0-liter turbo GDI engine (SX model) delivers V6-type power with a four-cylinder engine that produces 274 horsepower1, while mated to a six-speed automatic transmission. This represents Kia’s first application of GDI technology, while a 2.4-liter hybrid Optima will be introduced in 2011. All automatics feature Sportmatic® clutchless shifting. A single six-speed manual transmission is available only with the LX four-cylinder model.
Safety-Minded The 2011 Optima is equipped with a high level of standard safety features, as is the rest of the Kia line-up. This includes six airbags (dual advanced front and front-seat mounted side as well as full-length side curtain), front active headrests, side-impact door beams, height-adjustable front seatbelts with pre-tensioners and force limiters, three-point seatbelts for all seating positions, Lower Anchors and Tethers for Children (LATCH) and a Tire Pressure Monitoring System (TPMS). Four-wheel antilock brakes (ABS), Electronic Stability Control (ESC), a Traction Control System (TCS), a Brake Assist System (BAS) and Hill Assist Control (HAC) also are standard.
Competitive Warranty The 2011 Optima is covered by Kia’s warranty program, which offers unprecedented consumer protection. Included in this program are a 10-year/100,000-mile limited powertrain warranty, a five-year/60,000-mile limited basic warranty and a five-year/100,000-mile anti-perforation warranty. A five-year/60,000-mile roadside assistance plan also is part of the vehicle coverage.