Subaru Impreza WRX and STI Getting Free Prodrive Performance Pack In the U.K.

Subaru Impreza WRX and STI Getting Free Prodrive Performance Pack In the U.K.

Subaru’s Impreza WRX and STI models are some of the best performance cars money can buy, but customers in the United Kingdom will now have an extra incentive to buy one of Subaru’s boxer-engined hatchbacks. Prodrive, a British motorsports engineering firm long associated with Subaru, is offering a free upgrade package for the WRX and STI (valued at £3100) that adds a revised ECU, upgraded mufflers and 18-inch wheels.

No new power numbers are available, but the increases are expcted to be in the 30-hp and 30 ft-lb range for each model. Subaru claims the upgrades are expected to shave 0.6 seconds from the 0-60 mph time of the WRX (bringing it down to 5.9 seconds) and 0.4 seconds from the STI’s time (helping it reach the mark in 4.8 seconds).

[Source:  World Car Fans]

Official release after the jump:



From April Subaru’s highly acclaimed Impreza WRX and STI Type UKwill be offered with complimentary optional upgrades worth over £3,200 at participating dealers. The free items include the Prodrive Performance Pack, which further improves acceleration *, and stylish new 18-inch alloy wheels and tyres.

The Performance Packs, developed in conjunction with Banbury-based tuning experts, Prodrive, adds a reconfigured ECU and high-flow sports exhaust to the Impreza’s already impressive performance arsenal. The 18-inch alloy wheels, meanwhile, give the car a more aggressive, purposeful stance and improve handling and grip.

As if the prospect of this extra equipment wasn’t tantalising enough, the Japanese firm has reduced the retail price of the All-Wheel Drive WRX by £95.

Subaru UK Marketing Director, Kenyon Neads, said: “With this offer we’ve added even more value into the Impreza equation. The WRX and STI are performance-car icons with a seriously loyal following and we hope that the prospect of these free upgrades will broaden their appeal still further.”

* 0-62mph acceleration figures: – Impreza WRX (standard car): 6.5 seconds – Impreza WRX (with Prodrive Performance Pack): 5.9 seconds – Impreza STI Type UK (standard car): 5.2 seconds – Impreza STI Type UK (with Prodrive Performance Pack): 4.8 seconds