GM Gears Up for Woodward Dream Cruise

GM Gears Up for Woodward Dream Cruise

Back in the 1960s, Woodward Avenue in the Detroit suburbs became notoriously known as ground central for street racing. In 1995 local charities, brought together by Nelson House, organized the first ever Dream Cruise on the famous thoroughfare, celebrating car culture in the Motor City. Since then WDC has grown to become the world’s largest car party, with annual attendance of more than 1 million people and around 50,000 cars on the third Saturday in August.

Not surprisingly the auto manufacturers, especially those based in Detroit have got involved. This year, General Motors, will be putting on a number of displays, including GM Performance Division; at the Northwest corner of Memorial Park, on Woodward just north of 13 Mile Road and also Chevrolet; at the 555 Triangle in Birmingham where  the ‘old’ and ‘new’ Woodward Avenue meet.

GM Powetrain will showcase new engines and performance vehicles, along with a mobile rig display; while at the Chevrolet exhibit, will be a GM employee classic car display; Chevy Racing stand – including feature vehicles and an interactive Winner’s Circle (where people can have their picture taken with their favorite Chevy star race drivers via green screen technology), plus a Cell Phones for Soldiers display and drop box. If you’re a car enthusiast, you owe to yourself to make the trip to the Dream Cruise at least once in your lifetime. It is quite simply, like nothing else on earth.

[Source: General Motors]


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