Home / Auto News / News article: Suzuki AllPoints Social Media Campaign Will Have You Tweeting to Win a 2011 Kizashi - AutoGuide.com News
 |  Aug 06 2010, 2:28 PM

Fancy yourself a bit of a social media guru? In need of some new wheels? If either of these apply to you then you’re certain to enjoy Suzuki‘s innovative new social media marketing campaign, called the Suzuki AllPoints Rewards Points & Sweepstakes Program.

The way the program works is that users sign up and are then awarded points for posting, linking, tweeting and commenting on Suzuki sites like SuzukiAuto.com, Suzuki’s Facebook page, the company’s Twitter Account and even a YouTube channel. Plus, more points can be won by competing in the Kizashi Ring of Fire online racing game, as well as by getting creative and making your own video for the “Live Large” Video Contest.

In total, Suzuki will give away 250 prizes over several months, with the grand prize being a 2011 Kizashi GTS Sport. Other prizes include a Sony 3D TV a Garmin GPS, a trip for two to any U.S. city, a $1,000 shopping spree and a Sony PlayStation 3. Plus, each week, Suzuki will give away ten $25 gift cards to members just for competing and the AllPoints user with the highest monthly tally will be given a $500 Apple gift card. And there’s one last cool price – a trip to an open-wheel racing school!

The AllPoints program runs until January 3rd. To get involved click the link below and get all the official details after the jump:

Suzuki AllPoints Program Info and Signup

PRESS RELEASE

SUZUKI ANNOUNCES “ALLPOINTS” REWARD POINTS & SWEEPSTAKES PROGRAM

•    Nearly 250 prizes will be given away throughout the six month program, ranging from weekly gift cards to the grand prize of a new Kizashi.

•    Program will include the Kizashi™ Ring of Fire online racing game as well as the “Live Large” Video Contest.

•    Residents of all U.S. states, except Hawaii, are eligible to win.

BREA, Calif. (July 30, 2010) – American Suzuki Motor Corp. (ASMC) today announced its national Suzuki AllPoints program, a reward points and sweepstakes program offering participants the opportunity to win prizes through activities on SuzukiAuto.com and Suzuki’s Facebook, Twitter, and YouTube channels. The program runs through Monday, January 3, 2011 and will give away nearly 250 prizes to registered participants including the sweepstakes grand prize, a 2011 Suzuki Kizashi GTS Sport. The promotion can be accessed via http://www.suzukiauto.com/allpoints/ and complete program rules can be found at www.suzukiauto.com/allpoints/rules/.

Two main features of the Suzuki AllPoints program are the user-generated “Live Large” Video Contest and the Kizashi™ Ring of Fire online racing game. The “Live Large” Video Contest launches Wednesday, August 25, 2010, and asks consumers to create and upload short videos showing how they “Live Large.” The top videos will be shared on the Suzuki website and YouTube Channel, with the top three videos being awarded prizes.

For the gamer, the Kizashi™ King of Fire racing game, produced on the Unity 3D platform, will launch Wednesday, September 1, 2010. Throughout each of the four stylized, futuristic race tracks, the hero vehicle races to gain points and move onto the next level. The registrant with the highest total score at the end of the AllPoints program will win a trip to an open-wheel racing school.

The grand prize for the overall sweepstakes program is a 2011 Suzuki Kizashi GTS Sport, with additional prizes, including a Sony 3D TV and a Garmin GPS.  Additionally, each week users who engage in an AllPoints activity will be entered into a weekly drawing, with ten $25 gift cards awarded each week.

Every month, the AllPoints user with the highest monthly point tally will win a $500 Apple gift card. In addition to the above prizes, AllPoints users can also win a trip to open-wheel racing school, a trip for two to any U.S. city, a $1,000 shopping spree or a Sony PlayStation® 3.

Registered Suzuki AllPoints users earn points and a sweepstakes entry for each program activity; entries are only given with actions for which points are earned. Each activity has a specified number of points associated with it. No purchase necessary, but participants must be a registered Suzuki AllPoints user to win prizes. A maximum of 250 points per day can be acquired toward the Monthly Points Prize. Residents of all U.S. states, except Hawaii, are eligible to win. For complete terms and conditions, please visit www.suzukiauto.com/allpoints/rules/.

About Suzuki
The Brea, Calif.-based Operations of American Suzuki Motor Corporation (ASMC) was founded in 1963 by parent company Suzuki Motor Corporation (SMC) and currently markets its vehicles in the United States through a network of more than 300 automotive dealerships and numerous other motorcycle, ATV and marine distributors in 49 states. With global headquarters in Hamamatsu, Japan, SMC is a diversified worldwide automobile, motorcycle, and outboard motor manufacturer. In 2009, SMC sold more than 2.3 million new cars and trucks and more than 2.8 million motorcycles and ATVs. Founded in 1909 and incorporated in 1920, SMC has operations in 196 countries and regions. For more information, visit www.media.suzukiauto.com. Suzuki can also be found on Twitter (@SuzukiAuto), Facebook (www.Facebook.com/SuzukiAuto) and YouTube (www.YouTube.com/SuzukiAutomotive).