Chevrolet Goes For The “Mad Men” Crowd With Sexist Ad

Chevrolet Goes For The “Mad Men” Crowd With Sexist Ad

Hemmings Motor News dug up this gem of a sexist Chevrolet poster, which evokes the good old days of the 1959 Impala, wanton smoking and treating women as property.

For such a PC environment as corporate America, we’re a bit surprised Chevrolet is peddling this. According to Chevrolet’s online store, the brand “… commissions its ad agency Campbell Ewald to develop a series of billboards to be displayed in the Detroit area in celebration of the Woodward Dream Cruise weekend,” and ostensibly this is one of these ads.

We’re hoping to get a copy for the Autoguide offices before some offended interest group forces them to remove it. HR might also have a word want a word with us, but we’ll deal with that when it comes.

[Thanks to Hemmings Motor News for finding this gem]


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