At the recent Geneva Motor Show, Rolls Royce surprised everyone by showing an electric version of their Phantom luxury sedan.
This super-green version might have been good for the environment, however it had its limitations, like taking 24-hours to fully charge from a household outlet (or eight-hours by using an induction charging system developed by Rolls Royce), and having a range of just 125-miles.
Rolls Royce customer’s didn’t give this green concept a warm welcome, and thus RR CEO Torsten Müller-Ötvös decided to put a lid on this idea. He is reported to have said that no more examples of the electric Phantom will be made, and no customer has asked for one.
The reason he thinks the idea didn’t work is because most wealthy clients live on the outskirts of towns, and its limited-range would not work for them.
A hybrid version however is not out of the question, and Müller-Ötvös thinks that might be in the cards for the future. This way the company can go green, without range limitations.