Datsun Being Revived by Nissan for Emerging Markets

Datsun Being Revived by Nissan for Emerging Markets

As an automaker, Datsun may have had its issues, and rebranding the company in North America in 1982 as Nissan proved a smart move by execs. Still, few have forgotten cars like the 510, the many Z sports cars and even the 720 pickup truck.

News of the brand’s revival (according to a report by the Nikkei), should have nostalgic enthusiasts rejoicing. But not so fast. While unconfirmed, even if the project does get the go-ahead it’s not destined for our shores. Instead, Nissan is planning to revive Datsun as an entry-level brand targeted at emerging markets, offering vehicles that cost around $5,000.

[Source: Nikkei via TTAC]

  • Jess

    Bring back the 240z…small, lightweight, and fun!


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