Ford Focus Electric Full Launch Delayed

Ford Focus Electric Full Launch Delayed

Ford is delaying the full launch of the 2012 electric Focus. Initially, the Focus EV was to be launched in 19 markets, including New York, Los Angeles, Chicago, Detroit and Seattle. However, plans have changed and the primary launch will be concentrated in California and New York.

Ford’s electrified-vehicles marketing manager David Finnegan said, “For the first few months of production, we will be concentrating on California and New York,” he said. “Our dealers in those areas will be the first to have their retail orders scheduled and receive the Focus electric. We will be rolling out to the remainder of our initial markets starting in spring 2012.” Ford has yet to set a date for the Focus EV launch in the remaining markets.

[Source: Automotive News]


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