Home / Auto News / News article: Infiniti’s G37 Art Car To Be Auctioned Off For ONE DROP Foundation - AutoGuide.com News
 |  Oct 27 2011, 3:15 PM

Infiniti Canada is joining forces with Bearfoot Bistro and Masquerave raise awareness of water-related issues and to help raise funds for ONE DROP’s initiatives in developing countries.

Bearfoot Bistro’s Masquerave is a famous renowned culinary extravaganza that takes place in Whistler on November 12, and Infiniti is donating the Infiniti G37 Anniversary Art Project Vehicle that will be auctioned off at the event. Proceeds will go to ONE DROP, a charity launched by Guy Laliberté, founder of Cirque du Soleil.

To celebrate Infiniti’s 20th anniversary and the 25th anniversary of Cirque du Soleil in 2009, the Art Project Vehicle was brought to life. Adorned with Montreal artist Heidi Taillefer’s unique designs, it took more than 300 hours and over one month of hand-painting to fill this striking canvas.

“Celebrating 20 years of Infiniti was an important milestone and we wanted to do something truly unique and representative of the Infiniti brand to commemorate it,” said Wendy Durward, Director of Infiniti Canada. “Both Infiniti and Cirque du Soleil celebrated important anniversaries and it was incredible to be able to collaborate on a unique and special project such as this. We are proud that the car, this work of art, will have further meaning in that it will help support an incredible cause.”

If you’re interested in going to this event, tickets to Masquerave cost $295 plus tax and service, and are available at www.bearfootbistro.com.