GM Letting Dealers Sell All 2,300 Volt Demo Models

Nauman Farooq
by Nauman Farooq
2011 Chevrolet Volt Production Show Car. X11CH_VT050 (United States)

General Motors has probably put more effort in the Chevrolet Volt project than in any other car they have produced in recent times, and they are adamant about turning it into a success.

The goal is simple, to sell 10,000 Volts this year alone. Till the end of October, GM has sold just 5,003 Volts, so they have a big task ahead of them to reach their goals in just two-months time.

One way GM will get closer to this goal is by allowing its dealers to finally sell their Volt demo vehicles. At launch, GM had mandated that all its Volt dealers would have at least one Volt on hand as a demo, to educate customers on this new product. Now the dealers are allowed to sell everything they got, including the demos. This opens up about 2300 – Volts across the nation.

According to GM spokesman Tom Henderson, 72% of customers who would like to buy a Volt were turned off by the lack of availability. Perhaps these extra demo units will put more people into the driving seat of this innovative new car.

[Source: Automotive News]

Nauman Farooq
Nauman Farooq

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