MINI Launches New Social Media Map App For Smartphones

MINI Launches New Social Media Map App For Smartphones
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MINI does social networking right. Introducing the MINI Motoring smartphone app, available for both Android and iPhone, it allows fellow drivers to share their favorite driving roads with each other.

Probably the best automotive app ever created, the only complaint we have is it should have been invented sooner. After making an account, drivers can post their favorite stretches of roads or routes to the app’s internal Google Maps feature. Posted routes can be viewed by other users and they can visit these roads and rate them on a scale from 1 to 5.

While this sounds like the day-trip cousin to yelp.com, MINI Motoring app comes with a twist. Users get virtual points for their activity on the app. Non-MINI owners that use the app can receive digital items such as smartphone wallpapers and physical promo items are in the cards as well. MINI owners can get access to their MINI Financial Services lease or loan accounts and get points through paying their bills through the app as well.

The app is free and available at the Apple App Store and the Android Marketplace now.

[source: Motor Trend]