2013 Cadillac ATS Revealed as BMW 3 Series Rival: 2012 Detroit Auto Show

1
2013 Cadillac ATS Revealed as BMW 3 Series Rival: 2012 Detroit Auto Show

Cadillac has been steadily improving its products for a decade, shedding its old man stigma in favor of a new brand identity, favoring luxury with a performance twist. After all this time, on the eve of the Detroit Auto Show, the GM luxury division is finally ready to put its money where its mouth is, launching the ATS as a direct rival to the segment leading BMW 3 Series.

With a choice of a 4-cylinder, turbo 4-cylinder or V6, the ATS matches solid power with one of the lowest curb weights in the segment, with Caddy claiming the ATS will come in at under 3,400 lbs.

Weight reduction was key in the development of the ATS, helping to maximize the performance and efficiency of the powertrains while making the vehicle more nimble overall. Cadillac says every component of the vehicle was checked to see if a lighter alternative could be found. To help keep weight to a minimum the ATS features an aluminum hood, magnesium engine mounts and “natural-fiber” door trim panels. The result shows in the vehicle’s balance as well, with a 51/49 weight distribution.

Based on an all-new rear-drive architecture, the ATS uses a MacPherson front suspension and the brand’s first 5-link independent rear end. Both automatic and manual transmissions will be offered, as will all-wheel drive.

To maximize performance the ATS comes with an adjustable Magnetic Ride Control suspension standard, a ZF variable electric steering system and 17-inch wheels. Brembo brakes and 18-inch wheels are optional.

As mentioned, three powertrains will be available with a base 2.5-liter 4-cylinder making 200 hp and 188 lb-ft of torque. A mid-level turbocharged 2.0-liter 4-cylinder will deliver 270 hp and 260 lb-ft of torque from just 2400 rpm, while a top-level direct-injection 3.6L V6 makes 318 hp and 267 lb-ft. Cadillac says the ATS will get over 30 mpg highway – aided in part by grille shutters that close at highways speeds.

In terms of design, the ATS is clearly a Cadillac, with an overall shape similar to that of the CTS, while taking design cues from the new XTS flagship sedan. Most evident is a wider two-piece grille that’s still imposing but toned-down on the chrome.

2013-Cadillac-ATS-interior-07.jpg

Inside the cabin is a solid leap forward, using real wood, metal and carbon fiber as well as hand-stitched leather on the instrument panel, console and doors. Numerous color options are available and Cadillac says the cabin was designed to offer a driver-focused experience. Of note, sport seats with power-adjustable side bolsters will be available.

A focal point in the cabin is Cadillac’s new CUE telematics system, designed to be both high-tech and easy-to-use, with iPad like controls on the 8-inch LCD screen.

In addition, Cadillac has stuffed its new car with numerous safety and convenience technologies that include: a back-up camera, full speed adaptive cruise control, lane departure warning, blind spot monitoring, adaptive forward lighting, hill hold assist, a collision alert system and even intelligent brake assist that will stop the car on its own (going forward or in reverse) if a collision is detected.

“More than just another new entry, the ATS aims to change the status quo of the European-dominated segment,” says Caddy VP of marketing Don Butler.

The 2013 Cadillac ATS will go on sale this summer.

GALLERY: 2013 Cadillac ATS

2013-Cadillac-ATS-front.jpg2013-Cadillac-ATS-rear.jpg2013-Cadillac-ATS-side.jpg2013-Cadillac-ATS-interior-01.jpg2013-Cadillac-ATS-interior-03.jpg2013-Cadillac-ATS-fender.jpg

See AutoGuide’s Complete 2012 Detroit Auto Show Coverage Here

  • Brian

    “A mid-level turbocharged 2.0-liter 4-cylinder will deliver 270 hp and 260 lb-ft of torque from just 2400 rpm”

    The rest of the world should learn from Cadillac on how to make 4 cylinder motors.

« Back
SWEEPSTAKES – OFFICIAL RULES, TERMS AND CONDITIONS

AutoGuide.com’s Monthly Overlay Newsletter Signup – By subscribing to our email newsletter, Entrants are eligible to win one (1) Amazon.com Gift Card (value of $100.00 USD). One (1) winner will be chosen every month at random and contacted by VerticalScope Inc.’s staff. *Amazon.com is not a sponsor of this promotion. Except as required by law, Amazon.com Gift Cards ("GCs") cannot be transferred for value or redeemed for cash. GCs may be used only for purchases of eligible goods at Amazon.com or certain of its affiliated websites. For complete terms and conditions, see www.amazon.com/gc-legal. GCs are issued by ACI Gift Cards, Inc., a Washington corporation. All Amazon ®, ™ & © are IP of Amazon.com, Inc. or its affiliates. No expiration date or service fees.

1. NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN THIS SWEEPSTAKES. AGE/RESIDENCY RESTRICTIONS, VOID WHERE PROHIBITED.

2. PRIZE: One (1) Winner will be randomly selected every month to each receive: one (1) $100.00 Amazon.com Gift Card (the “Prize Supplier”). Total approximate retail value of all prizes is approximately $100.00 USD. Prizes are not transferable and no cash or prize substitution is allowed. Prize package is awarded "as is" with no warranty or guarantee, either express or implied.

3. ELIGIBILITY: From the time of entry through the final date of prize fulfillment, each contest entrant and selected entrant must be a permanent lawful citizen and resident residing in the 50 United States or the District of Columbia or in Canada, and be twenty one (21) years of age or older. VOID IN PUERTO RICO, THE U.S. VIRGIN ISLANDS, IN ALL FOREIGN COUNTRIES OUTSIDE OF THE UNITED STATES, AND ALL OTHER U.S. TERRITORIES OR CANADA AND POSSESSIONS AND WHERE PROHIBITED OR RESTRICTED BY LAW. Employees, officers, directors, agents and representatives, of the Sponsor and the Prize Supplier and each of their respective parent companies, affiliates, subsidiaries, advertising and promotion agencies, promotion partners and any entity involved in the development, production, implementation, administration or fulfillment of this Sweepstakes, and the immediate family members (e.g., spouse, mother, father, sister, brother, uncle, aunt, nephew, niece, grandparent, in-law, daughter and son, regardless of where they live) and persons living in the same household (whether or not related) of such individuals are not eligible to participate or win. Only one selected entrant per household. All decisions of the Sponsor with respect to this sweepstakes are final. The Sponsor shall have the right at any time to require proof of identity and failure to provide such proof may result in disqualification from the Sweepstakes.

4. ENTER BY INTERNET: You may enter this sweepstakes via the Internet by logging onto AutoGuide.com and subscribing to our email newsletter via the pop-up overlay.

5. SELECTION OF WINNER: One (1) Entrant will be selected by random selection who have subscribed to our email newsletter. The winner may be announced publicly on AutoGuide.com and will be contacted by VerticalScope Inc.’s staff. The winner will be required to provide a mailing address (that is not a P.O. box) to receive the prize which will be shipped free of charge.

6. ODDS OF WINNING: Odds of winning a prize are determined by the total number of eligible entries received.

7. RESTRICTIONS: The prize package consists of one (1) Amazon.com Gift Card with an approximate value of $100.00 USD. If prize cannot be awarded due to circumstances beyond the control of the Sponsor or Prize Supplier, no substitute prize will be awarded due to the unique nature of the prize. Sponsor and Prize Supplier shall not be liable to the winner or any person claiming through winner for failure to supply the prize or any part thereof, by reason of any acts of God, any action(s), regulation(s), order(s) or request(s) by any governmental or quasi-governmental entity (whether or not the action(s), regulations(s), order(s) or request(s) prove(s) to be invalid), equipment failure, utility failure, internet failure, terrorist acts, threatened terrorist acts, air raid, blackout, act of public enemy, earthquake, war (declared or undeclared), fire, flood, epidemic, explosion, unusually severe weather, hurricane, embargo, labor dispute or strike (whether legal or illegal) labor or material shortage, transportation interruption of any kind, work slow-down, civil disturbance, insurrection, riot, or any other cause beyond Sponsor's or Prize Supplier's control (collectively, "Force Majeure Event"). Sponsor shall not be responsible for any cancellations, delays, diversions or substitutions or any act or omissions whatsoever by the performers/events, other transportation companies or any other persons providing any of these services and accommodations to passengers including any results thereof such as changes in services or accommodations necessitated by same.

8. CONDITIONS: By entering the Sweepstakes, entrants agree to be bound by the Official Rules, Terms and Conditions and that Sponsor has the irrevocable right to use in perpetuity entrants' names, user names, likenesses, photographs, voices, home mailing address, biographical and prize information, and entry materials, without notice to entrants and without compensation or obligation, in any and all media now or hereafter known throughout the world, in any manner whatsoever, to advertise and promote Sponsor, its products and services, the Sweepstakes, and for any other purpose except where prohibited by law. Entrant waives the right to assert as a cost of winning a prize any and all costs of verification and redemption or travel to redeem said prize and any liability which might arise from redeeming or seeking to redeem said prize. Sponsor is not responsible for fraudulent calls or emails made to entrants not by the Sponsor. If the Sweepstakes is not capable of running as planned by reason of damage by computer viruses, worms or bugs, tampering, unauthorized intervention, fraud, technical limitations or failures, any Force Majeure Event or any other cause which, in the sole opinion of Sponsor, could corrupt, compromise, undermine or otherwise affect the administration, security, fairness, integrity, viability or proper conduct of the Sweepstakes, Sponsor reserves the right, in its sole and absolute discretion, to cancel, terminate, modify or suspend all or any part of the Sweepstakes, and to select a winner from among all eligible entries received by Sponsor up until the time of such cancellation, termination, modification or suspension, as applicable. Sponsor reserves the right in its sole discretion to disqualify any individual that (i) tampers or attempts to tamper with the entry process or the operations of this Sweepstakes in any manner, (ii) violates the Official Rules, Terms and Conditions or (iii) acts in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. CAUTION: ANY ATTEMPT BY AN ENTRANT OR ANY OTHER INDIVIDUAL TO DELIBERATELY DAMAGE OR UNDERMINE THE LEGITIMATE OPERATION OF THIS SWEEPSTAKES IS A VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK CIVIL AND/OR CRIMINAL PROSECUTION AND/OR DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW. Any expenses and receipt and use of the prize and federal, state and local taxes and fees applicable in connection with the prize awarded are the sole responsibility of the winner. An IRS Form 1099 will be issued in the name of the winner for the actual value of the prize received. This Sweepstakes is subject to all federal, state and local laws of the United States. VOID WHERE PROHIBITED. Sponsor, Prize Supplier, and their respective officers, directors, parent companies, affiliates, subsidiaries and advertising and promotion agencies, employees, representatives and agents are not responsible for and shall not be liable for (i) any injuries, losses or damages of any kind caused by a prize resulting from acceptance, possession or usage of the prize, or (ii) printing, distribution or production errors. Sponsor or its affiliates may rescind any promotion found to contain such errors without liability at its or their sole discretion.

9. SPONSOR: The Sponsor of this contest is VerticalScope Inc. (the owner and operator of AutoGuide.com), 111 Peter Street, Suite 700, Toronto, Ontario, M5V 2H1.

Subscribe to our email newsletter and automatically be entered to win.
*Restrictions apply. See offer for details

Get Breaking Automotive News, Reviews and Video in your Facebook Feed!

Already Liked