Announced today, pricing for the 2013 Toyota Venza crossover sheds more light on the brand’s latest redesigned utility vehicle.
With a starting price of $27,700 for the front-wheel drive four-cylinder base model, customers can expect to spend as much as $38,870 for the V6 all-wheel drive “Limited” version. At those prices, Toyota is asking for $275 and $955 more than it was last year for either end of the range respectively.
For the added cash, the company is offering heavily updated exterior styling and refreshed package options that include the company’s Entune multimedia multimedia system, a significant upgrade over last year’s model.
With a 2.7-liter four-cylinder engine that delivers 181 hp and 182 lb-ft of torque and a 3.5-liter V6 with 268 hp and 246 lb-ft, the crossover offers palatable choices to both conservative and power-driven drivers. Both engine configurations are available with either front-wheel or all-wheel drive, though the range-topping Limited version can only be powered by the thirstier V6. The engine translates power to either the front or all four wheels through a six-speed sequential-shift ECT with intelligence.
That’s not necessarily a bad thing, though, given that the power ratings associated with that engine and the price point for the “Limited” are in line for other crossovers in competition with it at the same cost. The Lexus RX 350 can be had for about the same money with an arguably better-looking package, but Lexus’ styling isn’t for everyone and the re-spiffed Venza might help fill that gap, especially with the added interior tech for this year like Entune.