Finally, some good news for Honda. According to Kelley Blue Book, the Japanese automaker has three of the four most-visited new cars on its website during the first quarter of 2012.
Surprisingly, the new CR-V was the most shopped vehicle on KBB.com, while the Civic placed third and the Accord was in fourth. It appears that consumers are more than happy with the CR-V’s redesign as it was also the top compact crossover sold during the first quarter of the year. It probably helped that good ‘ol Ferris Bueller endorsed the CR-V in Honda’s Super Bowl commercial.
The Civic, who also got a questionable redesign, became a hot selling model once gas prices rose. The 2012 model held the top spot in the compact segment, trumping the Ford Focus and even the Hyundai Elantra. And the Accord, which has always been a steady and strong model for Honda, outsold the Hyundai Sonata but is still behind the class-leading Toyota Camry.
Honda however, is looking forward to launching the redesigned Accord in hopes of catching up to the Camry, which was second on KBB.com’s most-visited new cars list. Rounding off the top five was the Hyundai Sonata.
“Boasting three of the top 10 best-selling cars during the first quarter of 2012 combined with mirrored interest from scores of new-car shoppers on kbb.com, Honda is poised for continued success this year,” said Alec Gutierrez, senior market analyst of automotive insights for Kelley Blue Book’s KBB.com.