How much bird crap does it take to crush a Smart car? Thanks to one snarky blogger, the company crunched some numbers to find out.
Clayton Hove, who runs an advertising blog, tweeted: “saw a bird had crapped on a Smart car. Totaled it,” to which the automaker released the gut-buster of a response you see above. In fact, it seems Hove would need to manage an impressive 45,000 emu turds atop one of the little cars before its tridion safety cell would be compromised. Kudos to the company for coming up with such a classy quip.