5: Pricing undercuts Germans, closer to Japanese luxury
The XTS, which starts at $44,075 is significantly cheaper than the six-cylinder competition from BMW (535i starts at $53,100), Mercedes (E350 starts at $51,000) and Audi (A6 with the 3.0 V6 starts at $50,400.) Against the Japanese vehicles though, the XTS is much closer in price to the Infiniti M (which starts at $48,200) or the Lexus ES and GS (which start at $36,100 and $46,900.) This means is that Cadillac is aggressively pursuing its competition. Not only that, but with its smooth driving feel, and a fantastic modern interior, the XTS does present itself as a solid vehicle in a competitive segment.