The all new MINI Paceman will be heading to the 2012 Paris Motor Show for its official unveiling, adding the seventh model to the British automaker’s lineup. Now, MINI is mulling over the idea of adding a small SUV, sports car and sedan to bring raise range to 10 vehicles.
None of the mentioned models have been decided yet, but BMW is looking into what would be viable for the brand and more importantly, a good fit. The idea of a smaller MINI hatchback was looked at with the Rocketman model, but since has been reportedly to be shelved due to high production costs. It’s believed that the company wants to go back to the drawing board in order to find a way to make an affordable, small, and fun to drive sports car.
The transition to an SUV model might make the most sense given the success of its Countryman crossover. As for the possibility of a sedan, that would mostly target markets like China, where MINI sales are growing quickly.
“A lot of customers would like to stay with the brand when they need something bigger,” said Harald Kreuger, MINI brand board member. “And a Volvo or a BMW will not do.” All Minis will have “go-kart handling, emotional design, exude Britishness and be profitable.”
[Source: Inside Line]