Infiniti Entering Brazil Market in 2014

Infiniti Entering Brazil Market in 2014

Infiniti has announced its next step in the brand’s global expansion, with plans to enter the Brazilian market in 2014. Characterized as one of the world’s emerging economies, it’s already the sixth largest economic market.

Starting from the third quarter of 2014, two Infiniti Centers will open their doors – one in Sao Paulo, another in Rio de Janeiro. The Japanese automaker is planning to open additional outlets in Santa Catarina and Parana within three years.

Initially, the Infiniti model range in Brazil will consist of the FX sport crossover, the new seven-seater JX, as well as the next generation G sports sedan.

“As part of Infiniti’s worldwide expansion, Brazil is a logical addition to our footprint for premium car owners,” said Johan de Nysschen, President of Infiniti. “By 2014, premium vehicles with a unique combination of inspired performance, attentive hospitality and unparalleled quality will become a reality for the Brazilian market. We are delighted to enter Brazil as we know discerning customers there are very receptive to premium brands.”