To celebrate the lives of the mothers who will drive them, Fiat has just released a music video entitled “The Motherhood’ feat. Fiat 500L,” which the brand says is “dedicated to all those women who have to be all things to all people and live it large on a daily basis.”
The 500L is aimed at on-the-go families, who still have a sense of style according to the brand. It is powered by a 1.4-liter MultiAir Turbo engine with 160 hp and 184 lb-ft of torque and is available with either a six-speed manual transmission or a six-speed dual dry clutch transmission.
“We wanted to connect with our target audience, starting with dynamic young mums, in a way that demonstrated our understanding of the challenges they face balancing motherhood with their desire to keep hold of their pre-children identity,” says Elena Bernardelli, marketing director, Fiat Group Automobiles UK.
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