Mercedes CLA Priced in Commercial, Starts at $29,900

Mercedes CLA Priced in Commercial, Starts at $29,900

Mercedes just announced official pricing for its new CLA compact car, which will start at $29,900.

When the car was officially unveiled during the 2013 Detroit Auto Show earlier this month, the maker promised its heavily stylized new car would ring in around $30,000. Mercedes revealed the starting price in a roundabout way, releasing it at the end of a commercial that will run during the upcoming Super Bowl.

The spot shows a young man about to sign a deal with the devil to get a CLA, until the price of $29,900 is revealed to him, at which point he decides he can buy one himself.

SEE ALSO: 2014 Mercedes CLA Revealed With Premium Style, Budget Price

It will be the cheapest vehicle in Mercedes’ American lineup, trying to attract new, and younger buyers to the brand. From launch, the CLA will have a 208 hp turbocharged 2.0-liter, four-cylinder engine with 258 lb-ft of torque. It should be matched to a seven-speed dual-clutch automatic transmission.

The CLA will offer front-wheel drive, along with the option of Mercedes’ 4Matic all-wheel drive system.

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Discuss this story at  Mercedes CLA Forum

  • Anthony

    How much for the CLA45 AMG?? That’s the one I want.

  • Steve helfand

    Great looking entry level Benz, but it is far from the CLS550 which cost more than twice the price.

  • BillyCookHouston

    This is amazing guys you have to check it out powerful New Car CLA