9. Suzuki Equator
In a desperate attempt to save Suzuki Motor of America, all bets were placed on tapping into the lucrative pick-up truck market. The truck to save the giant S was the mid-size Nissan Frontier. Believe it or not, Suzuki sold 1,966 of these trucks in 2012. Sadly, Nissan moved 55,435 of virtually the same truck. The Equator, like Suzuki Motor of America, has been discontinued.