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Mercedes Tops 2013 Customer Satisfaction Survey

GMC most improved, Chevy Falters

 |  Aug 27 2013, 12:09 PM

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According to the American Customer Satisfaction Index, buyers are happiest this year with Mercedes-Benz while GMC has seen the most improvement, though Chevy didn’t fair so well. 

The General Motors family claimed some of the best and worst records this year when it comes to customer satisfaction.

The GMC brand was the most improved, climbing 6.3 percent over last year, while Chevrolet lost the most points, dropping by an even 6 percent bringing the bowtie brand to the very bottom of the list. Despite dropping 1.2 percent compared to last year, Cadillac still finished in 6th overall, beating out GMC by one point.

SEE ALSO: New Car Customer Satisfaction Drops in 2013

Sitting on top of the list is Mercedes-Benz, which narrowly edged out Lexus for the spot. The top five in order are: Mercedes, Lexus, Honda, Toyota and Subaru. In terms of region, European car companies came in first, with a 84.7% satisfaction rating, followed by Asian companies at 84.1 and U.S. companies at 82.

In fact, the bottom three brands, Jeep, Dodge and Chrysler, are all American automakers, all three of which saw their ratings decline this year.

GALLERY: 2013 Customer Satisfaction Study

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