1. Plymouth, 2001
Chrysler’s Plymouth division launched in the late 1920s, giving Walter P. (Chrysler) and company a low-cost brand for the first time ever. In the early days it competed directly with Ford and Chevrolet stealing sales from its cross-town rivals. Despite being the new kid on the block Plymouth found much success during the Great Depression.
But as time went on the brand became something of a dumping ground for rebadged Chrysler models. It overlapped with other divisions in the Pentastar Empire especially Dodge and Eagle (another brand millennials won’t remember). Plymouth set sail for the final time in 2001.