Audi’s commercial will air during the first in-game break after the third quarter kick-off and will be a 60-second spot created by Venables Bell & Partners. This will be Audi’s seventh straight Super Bowl commercial.
Expect the ad to hit the Internet prior to its official airing during the Super Bowl on February 2, 2014. The Audi A3 sedan will go on sale in spring 2014 followed by the A3 Cabriolet, A3 TDI and the high-performance S3. The Audi A3 Sportback e-tron will join the lineup in early 2015.
“We’re excited to once again return to America’s biggest advertising stage, the Super Bowl, for our seventh consecutive year,” said Loren Angelo, Director of Marketing for Audi of America. “As one of the most highly-anticipated viewing events of the year, the Super Bowl is the perfect venue to launch the all-new, technology-advanced Audi A3, set to be a game changing vehicle for Audi in the U.S.”
GALLERY: Audi A3 Sedan
GALLERY: Audi S3 Sedan
GALLERY: Audi A3 Cabriolet
GALLERY: Audi A3 e-tron
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