All-Wheel Drive Continues to Gain Popularity

All-Wheel Drive Continues to Gain Popularity

Vehicles equipped with all-wheel drive (AWD) are gaining popularity, with almost one-third of all new vehicles sold through September 2013 coming with the traction-focused technology. 

Compared to the same period just five years ago, the popularity of all-wheel drive has grown by five percentage points according to data from Polk, an automotive market research firm.

This spurt in all-wheel drive popularity has a lot to do with the rise of the compact crossover, which now holds 13.6 percent market share through September, compared to 9.3 percent the segment held in the same period in 2008. The trend is not expected to slow down either with many automakers planning on offering subcompact crossovers such as Honda and Jeep.

Luxury automakers have also seen a rise in AWD demand as well. Jaguar began offering an AWD-equipped versions of is XF and XJ sedans starting in 2013 to meet demand, while Audi says that 88 percent of its US sales last year were cars fitted with AWD.

[Source: Detroit News]