Android Announces Major Automotive Partnerships

Android Announces Major Automotive Partnerships

Google announced a partnership today with four automakers and chipmaker Nvidia.

Together with Audi, GM, Honda, Hyundai, the two technology companies will form something called the Open Automotive Alliance (OAA) aimed at speeding the development of technological innovation in the auto industry.

Part of the plan is for improved mobile application integration, but the OAA will also make it easier for automakers to deliver cutting edge technology to customers. Android’s dominant position in the mobile market will lend automakers a degree of technological development expertise that they don’t have while independently developing infotainment systems.

“Today, millions of people already bring Android phones and tablets into their cars, but it’s not yet a driving-optimized experience. Wouldn’t it be great if you could bring your favorite apps and music with you, and use them safely with your car’s built-in controls and in-dash display” Android engineering director Patrick Brady said?

Brady also invited other companies, saying “we welcome other automotive and technology companies to join the OAA, to work together to build a common platform to drive innovation in the car and bring Android to the open road.”

  • MistyGreen

    There was a slight chance of automakers aligning with tech companies in an exclusive way, but I’m glad this doesn’t seem to be that. i.e. Apple/Microsoft can still join this OAA (in theory at least), so the Apple- and Audi-loyal will be ok. 🙂