Loser – Cadillac and Chevrolet -13 Percent
And now for January’s biggest losers. Hey, the auto business doesn’t hand out participation trophies so deal with it! Regrettably for Detroit, GM’s two most significant brands both took a tumble. Cadillac and Chevrolet sales both fell by 13 percent compared to the same month a year ago.
Caddy’s deliveries totaled 11,386, down from 13,116 back in 2013. Chevrolet dealers shipped nearly 120,000 cars and trucks, though year-over-year they sold more than 137,000. Again, miserable weather is a likely culprit.