America’s best-selling car is getting a makeover set to be seen for the first time at this year’s New York Auto Show.
Having been on the market in its current form since late 2011, Camry sales are slowing and Toyota knows that it’s high time to give its bread-and-butter sedan a boost if it wants to keep the coveted top spot. That’s exactly what the Japanese giant has planned if an ambiguous and unattributed quote cited by Automotive News proves to be true. According to the trade journal, Toyota says the revised Camry “will challenge conventional expectations of a mid-cycle model change” without elaborating further.
Like being a Sports Illustrated swimsuit photographer or professional chocolate sampler, the line of eager replacements is ever-present. The Camry still enjoyed a big lead last year over the runner-up Accord, but sales slowed this year through February. Through the first two months of this year, other mid-size sedans gained ground on the popular beige-mobile, underscoring how sorely it needs an update.
The New York Auto Show press preview kicks off on April 16, so there isn’t long until Toyota explains itself.
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[Source: Automotive News]