At the 2014 New York Auto Show, Infiniti introduced two updated models, but that’s just the start of the growth for the Japanese automaker.
The company has announced its plans to grow its lineup by 60 percent over the next five years and expects to compete in 80 percent of premium segments by 2018. In addition, and perhaps more excitingly, Infiniti will double its powertrain offerings over the same period, which is welcoming considering most of its models feature the automaker’s 3.5- or 3.7-liter V6 engine.
The Q50 kicked off Infiniti’s new product offensive, and at the 2014 New York Auto Show, the brand showed off the refreshed Q70 and QX80 models. Up next will be the production version of the Q30, a compact vehicle targetting younger buyers. It will be Infiniti’s first vehicle built in Europe and will be launched next year.
With the help of Sebastian Vettel, Infiniti’s Director of Performance, the brand not only wants to capture the hearts of luxury buyers, but true automotive enthusiasts looking for a spirited driving experience. The powertrain expansion should be exciting for performance seekers, especially considering Infiniti shoe-horned a GTR powerplant under the hood of the Q50 Eau Rouge Concept.
GALLERY: 2015 Infiniti Q70
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