March 2014 Auto Sales: Winners and Losers

March 2014 Auto Sales: Winners and Losers

Winner - Maserati +342 Percent

The biggest winner for March 2014 was Italian luxury automaker Maserati, which saw 963 vehicles sold in the U.S. compared to 218 in March 2013. The brand continues to grow its presence in the U.S. on the strength of its new models, including the more affordable Ghibli sedan. Even more telling is its sales figures compared to the first three months of 2013, when Maserati only moved 549 units. Through three months this year, the automaker has sold 2,368 vehicles, an increase of 331 percent.

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