Scion Canada Wants Owners to Go Racing So Badly They’ll Pay Them Just to Show Up

Scion Canada Wants Owners to Go Racing So Badly They’ll Pay Them Just to Show Up

Scion Canada has just announced a motorsports contingency program for 2014 that’s so aggressive, it will literally pay owners just for showing up.

In anything from drifting, to auto-x to full-on road racing the program will pay between $100 to $800 for a first place finish. But even if you come in dead last, there’s no walking away empty handed. Scion will actually pay Canucks anywhere from $40 to $350 (depending on the event type), just for participating.

To be eligible to receive an award, drivers must compete against three or more eligible competitors. The four types of motorsports that Scion Canada is supporting include: Autoslalom ($40 participation, $100 first place), Time Attack ($125 participation, $350 first place), Road Racing ($350 participation, $800 first place) and Drifting ($75 participation, $200 first place).

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This year, drivers can claim up to five payments for first-place finishes and/or participation.

“The Scion Racing Contingency Program has only been in existence for two years, but we have already made a major contribution to grassroots motorsports in Canada,” said Cyril Dimitris, Director of Scion Canada. “We look forward to continuing the momentum in 2014 for this exceptional program. As part of its evolution, we’re pleased to announce changes to the payout ratio to better reward racers who demonstrate a higher level of participation.”

GALLERY: Scion FR-S RS 1.0

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