Ford revealed their totally redesigned 2015 Edge crossover in Dearborn, Michigan this morning, featuring a host of enhancements all wrapped in dramatic new sheet metal.
The vehicle is totally redesigned from the ground up. It rides on the same C/D architecture as the Ford Fusion sedan, S-Max MPV and Galaxy people hauler. Helping provide even better driving dynamics this platform is some 26 percent stiffer than the outgoing model.
Initially introduced as a 2007 model, the Edge has been a strong seller for the company. It beats the competition by a comfortable margin, topping Nissan Murano, Honda Crosstour and Toyota Venza sales combined.
The current Edge has enjoyed surprising popularity in North American. Ford has managed to sell around 120,000 them each year since it launched and they’re no doubt hoping to keep that momentum going.
The 2015 model is part of a big push by Ford to reduce the average age of its showroom, which has been plummeting since 2012 and that’s key to selling more vehicles. Edge is part of the product tsunami that includes the new Transit Connect and Transit Connect wagon, the brand-new full-size Transit, the Lincoln MKC and other products. Of course redesigned versions of the Mustang and F-150 are also on the way.
The Edge is quite popular, appealing to affluent, professional individuals. It’s a big seller in the influential California market; in fact it’s the best selling five-passenger utility in L.A. according to Ford. To deliver even more vehicles the Edge is going global.
SEE ALSO: Ford Edge Concept Video, First Look
Jim Farley, executive vice president of global marketing, sales and service and Lincoln at Ford said, “This is One Ford going the other way.” The crossover will be offered in Europe for the first time ever.
However, the Edge is sold in other global markets right now. It’s on the Ford menu in South America, China and parts of the Middle East. To help attract even more customers the new model is a little larger than today’s version. It’s grown by small amounts in just about every dimension, save body width, which has dropped by a fraction of an inch.
And one key way of appealing to old-world customers is advanced features and refinement.
Some of the cutting-edge (no pun intended) things that are offered on this vehicle include adaptive steering that changes ratio at different speeds, a wide-angle grille-mounted camera that gives drivers a broad view of what’s ahead as well as a Ford-exclusive airbag that’s sandwiched in the door of the glovebox. This feature saves weight and is drastically easier to package into the vehicle.
SEE ALSO: 2015 Ford F-150 Explored in Depth
“Edge is crafted to the highest standards,” said Raj Nair, Ford’s group vice president of global product development. The company invested more than $700 million in its Oakville, Ontario, Canada manufacturing facility to deliver on this promise.
Naturally, styling is critically important as well. Ford’s vice president of design, Moray Callum described the new Edge as a runner opposed to a boxer. It has a shortened hood, swept-back windshield and much improved aerodynamics. According to Callum its body is “more athletic, more sculpted” than today’s version.
Moving inside, soft materials abound, which give the 2015 Edge a premium look and feel. The design is suitably upscale as well. “Everything is really thought out carefully and designed to fit” said Callum.
North American customers have three different engines to choose from. The smallest powerplant available is an all-new 2.0-liter EcoBoost four-cylinder engine. It’s been totally redesigned compared to today’s engine of the same displacement. It features a unique twin-scroll design for the turbo that separates exhaust pulses for better low-end-performance. This engine promises enhanced fuel economy, performance and reductions in NVH, it’s even available with all-wheel drive. Curiously this system can send up to 100 percent of the engine’s torque to either the front or rear axle.
Serving customers that prefer non-turbo powerplants, Ford also offers a tried-and-true 3.5-liter Ti-VCT V6 engine. In one form or another this bent six has been a staple of the Edge since it launched more than seven years ago.
Finally, the range-topping option is a 2.7-liter EcoBoost V6, a unit that’s shared with the upcoming 2015 F-150 pickup truck. With twin turbos, a compacted-graphite-iron block and a host of other advanced engineering features it promises to deliver the goods and lots of ‘em. It will see duty in the high-end Sport version of the Edge. No horsepower or torque figures have been shared for any of these engines at this time.
In Europe, the Edge will be available with two versions of the American automaker’s 2.0-liter Duratorq TDCi diesel engine. One powerplant will offer 177 hp and 295 lb-ft of torque while the other will feature 207 hp and 332 lb-ft of torque. The more powerful engine will be mated to a six-speed PowerShift automatic transmission with paddle shifters while the less powerful engine will come with a six-speed manual transmission.
All versions of the Edge in the U.S. feature a six-speed automatic transmission, which comes with paddle shifters so drivers can rifle through the gears as they wish.
Pricing and Availability
The all-new 2015 Ford Edge, which features more style, additional technology and an even broader powertrain lineup, is set to go on sale in North America in the first quarter of 2015. Launch dates for Europe and China have not been announced at this time; pricing information has not been shared either, but stay tuned.
GALLERY: 2015 Ford Edge
GALLERY: 2015 Ford Edge Live Photos
Discuss this story at our Ford Forum