Tesla announced that the upcoming Model X electric crossover will head to customers in the third quarter of 2015, marking another delay in the introduction of its anticipated family vehicle.
With thousands of reservations for the Model X, its likely that fans and customers are getting antsy about the upcoming crossover.
The company welcomed criticism about the latest delay in its 2014 Q3 letter to shareholders that was shared yesterday.
“This also is a legitimate criticism of Tesla – we prefer to forgo revenue, rather than bring a product to market that does not delight customers,” the letter reads. “Doing so negatively affects the short term, but positively affects the long term. There are many other companies that do not follow this philosophy that may be a more attractive home for investor capital. Tesla is not going to change.”
The company also outlined why they are taking their time with the Model X.
“Work continues on the finalization of Model X with the testing of Alpha prototypes and initial builds of the first Beta prototypes,” letter reads. “Model X powertrain development is almost complete with the early introduction of Dual Motor drive on Model S. We recently decided to build in significantly more validation testing time to achieve the best Model X possible. This will also allow for a more rapid production ramp compared to Model S in 2012.”
Time will tell if the Model X will get delayed again, with this being the fourth time the company revised the expected delivery date of the car.