2016 Volkswagen Touareg Price Cut, Hybrid Model Axed

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The Volkswagen Touareg is getting a lower price tag for the 2016 model year.

The 2016 Volkswagen Touareg will be priced from $43,615 including destination, getting a price reduction of about $2,000 as the German automaker hopes to gain ground in the luxury SUV segment.

The Touareg received a facelift for the 2015 model year, so this year’s lineup will have minor content changes such as Lux and Executive models adding 14-way power adjustable ventilated seats. In addition, Executive models will also get power adjustable steering column, Adaptive Cruise Control, Forward Collision Warning and Autonomous Emergency Braking and Lane Departure Warning.

The Driver Assistance Package on Sport with Tech models will get Park Distance Control, while an optional 21-inch wheel package will be available on Lux and Executive models.

SEE ALSO: 2015 Volkswagen Touareg TDI Review

The Touareg hybrid model will be discontinued for the 2016 model year, a model that started at $67,905 at the top of the range. Over the years, the Touareg hybrid struggled to stay competitive and offered very little benefits compared to the standard V6 gasoline Touareg and the diesel-equipped models that were cheaper. The move is a bit similar to Nissan giving the Pathfinder hybrid the ax as hybrid SUVs aren’t proving to be hot sellers at dealerships.

Discuss this story at our Volkswagen Touareg Forum

  • oblio9090

    Of course hybrid SUVs are not selling well. If one can afford to blow $70,000 on a vehicle, then one has little reason to be concerned with fuel economy.

  • Rocket

    That’s a tired, misinformed argument. The hybrid is more about performance anyway. The diesel is the model to choose if fuel economy is the primary concern.

  • Transpower

    Those interested in the Touareg Hybrid will now have to step up to the Porsche Cayenne S e-Hybrid. I love mine!

  • BOB

    Like all VW’s it is still overpriced !! That’s why their sales are so poor in the U.S. Also check their repair rate on Consumers Report.. BOB

  • bklynjames

    Lets not even talk about the repair rate. Ive had Touareg and Tiguan and they are repair nightmares….. And 46k for a truck I will need an extended warranty for due to large amount or repairs.. No Way… But then again if they had a 5yr 100k warranty I would think about it.

  • paul land

    Funny, my 2011 Touareg has 54000 on it and has only been in the shop once, to replace the water pump. It has been very reliable. Maybe I’m just lucky