2016 Toyota Prius Video, First Look

2016 Toyota Prius Video, First Look

The fourth-generation 2016 Toyota Prius has finally arrived.

After reportedly being delayed because its styling wasn’t exciting enough, the 2016 Toyota Prius was unveiled last night at a special event in Las Vegas, Nevada. Although Toyota opted not to release specifications for the next-generation hybrid, it did say that the 2016 Toyota Prius is expected to be at least 10 percent more efficient than the outgoing model when it goes on sale next year. The Japanese automaker also revealed that its engineers are developing an Eco model for even greater fuel efficiency.

SEE ALSO: 2016 Toyota Prius Revealed: 12 Things You Need to Know

The model was built new from the ground up on Toyota’s New Global Architecture and will be 2.4 inches longer and 0.6 inches wider than its predecessor. Toyota has already confirmed the new Prius will be one of the first models to benefit from Toyota Safety Sense, a suite of advanced driver-assistance technologies that includes pre-collision system with pedestrian detection, lane departure alert with steering assist, full-speed dynamic radar cruise control and automatic high beams.

Learn more about the all-new 2016 Toyota Prius by watching AutoGuide.com‘s first look video below.

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Discuss this story on our Toyota Prius Forum

  • Bug S Bunny

    This may be the first look, but I hope it will be my last look.

  • gusforastiere

    I use to love Toyotas, but now they continue to come up with the ugliest cars on the road, except for the Corolla, Camry and Avalon that are borderline. Not trying to be picky, but Toyota should let US or Euro designers design their cars for the USA.