The 1977 Pontiac Firebird Trans Am used to promote “Smokey and the Bandit” has sold for $550,000.
Crossing the auction block at the 2016 Barrett-Jackson Scottsdale auction, the iconic Firebird has a Rotisserie Restoration and retains its original drivetrain. The vehicle was previously titled to Burt Reynolds Institute for Film and Theater and was presented by the famous actor and the McLaughlin Museum.
The Special Bandit was used by Universal Studios and traveled to promote the movie. The winning bidder also received a plaque from General Motors, a certificate from Universal Studios, the original movie script, film location maps, behind-the-scene filming pictures, an original press release kit and PHS documents that states it as a Universal Promo Car.
Burt Reynolds was on hand at the auction himself and drove the car on stage to the song “East Bound and Down.” He also signed the vehicle before it went up for bidding.
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