Ford Wants to Sell the GT to People Who Care


Buying a Ford GT won’t be quite as easy as walking into a dealership. 

Buyers interested in one of the 250 cars being produced this year will all have to apply online where they will be asked a multitude of questions to make sure they qualify. Ford wants the cars to go to loyal customers and people who will truly enjoy them.

“There’s a loyal following to the car,” said Raj Nair, Ford’s product chief. “We want to prioritize people who are going to care about the car, keep the car and drive the car.”

SEE ALSO: Here are 13 Glorious Official New Photos of 2017 Ford GT for You to Drool Over

The lengthy application process will go online in February and will ask potential owners how active they are on social media, how many Ford vehicles they have owned previously, how often they plant to drive it and a number of other questions. “It will try to understand what your relationship with Ford is,” Nair said.

Each potential owner will also have to sign an agreement to not sell the car for a predetermined amount of time, to avoid buyers flipping the car for a quick profit.

Ford initially announced that they would build 250 GTs a year for “several years,” without specifying how long production would run for. The car will sell for around $400,000.

[Source: Detroit News]

Discuss this story at our Ford Forum

  • craigcole

    Interesting. I like this idea of basically giving people background checks before selling them a GT.

  • Jeremy Clarkson need not apply.

  • Pat J Shields

    $400,000.00 for a FORD? You gotta be shotting me, man!

  • Cary Scoop Fowler

    u are so right …what a f joke

  • Jon Austin

    Look out! The Eiffel Tower is falling!

  • smartacus

    i remember how he had problems with his old GT

  • smartacus

    needless to say; FORD Credit won’t even bother shilling financing packages for the GT

  • Chris Daigle

    I am a Ford fan for life. I would cherish this car and keep it. But I can’t afford it.

  • Pat Wainwright

    Uhm…..a Ford GT is not some sporty body on a focus chassis. Or even a Mustang chassis. You’re underestimating Ford by quite a bit.