Jeep is planning to push its products to uncharted territory when it comes to price.
The new Grand Wagoneer will aim to compete with the Range Rover and will have a price that could push up to the $140,000 mark. “Pushing the car up to $130,000 to $140,000 may be possible, but we need to establish Grand Wagoneer in its own right first,” Jeep CEO Mike Manley told Auto Express.
The Grand Wagoneer and its sibling the Wagoneer will be based on a stretched version of the next-generation Grand Cherokee’s platform which means they should arrive on the market by 2018 as 2019 models. Both models will feature three rows of seating, while the Grand Wagoneer will offer more plush luxury options.
Pushing up to that price point will pit the Jeep against some of the world’s top luxury brands such as Porsche, Mercedes-Benz, Audi and BMW.
[Source: Auto Express]
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