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Ferrari is an Italian high end performance car maker with a rich history in racing. Ferrari builds so called super cars that offer race car handling and agility in a street legal package. Ferrari has some iconic models such as the Enzo, and F40. Upcoming models to watch: F12 Berlinetta

Ferrari Looks to Bespoke Demand for Increased Profit

Ferrari Looks to Bespoke Demand for Increased Profit
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Ferrari Chairman Luca di Montezemolo is looking to increase the exclusivity of the Italian automaker’s offerings rather than growing volume to protect its margins and residual values for its customers. Continue Reading...

Future Hybrid Cars: the 2013 Edition

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Future Hybrid Cars: the 2013 Edition
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Hybrid technology is improving at an impressive rate and is continuing to find its way into more and more vehicles. A significant number of new and exciting hybrids are coming to market this year and early next. No, these aren’t all Prius wannabes. There are some interesting cars on the way, like the ultra efficient… Continue Reading...

Behind the Scenes with The Ferrari LaFerrari – Video

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By now, if you have any sort of love for automobiles, you’ve seen the Ferrari LaFerrari’s official launch video; and if you haven’t, you better check it out first. Continue Reading...

First US Ferrari F12 Berlinetta Delivered to Auction Winner

First US Ferrari F12 Berlinetta Delivered to Auction Winner
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The first Ferrari F12 Berlinetta to hit American soil has been delivered to its owner, Larry Roth, who won the Hurricane Sandy Auction late last year. Continue Reading...

Full Scale Lego Ferrari Formula 1 Car is Every Kid’s Dream

Full Scale Lego Ferrari Formula 1 Car is Every Kid’s Dream
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Lego has teamed up with Ferrari to produce a truly awesome toy; the world’s first full-scale model of a Ferrari Formula 1 race car. Continue Reading...

Top Ten Least Imaginative Car Names

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Top Ten Least Imaginative Car Names
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What’s the most important step a manufacturer undertakes when creating a new car? Building a great chassis? Getting the interior ergonomics right? Providing the perfect drivetrain to complement the new product? Nope. All wrong. The really, really important factor for any new car is getting the name right. All joking aside, a vehicle’s name is… Continue Reading...

Mansory Ferrari F12 is a Nip/Tuck Gone Wrong

Mansory Ferrari F12 is a Nip/Tuck Gone Wrong
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If there was ever a time where less is more, and simpler is better, this would be it. One of the most beautiful cars to ever roll off a factory assembly line has received the Mansory treatment, and what it does to your eyes might constitute a crime. Continue Reading...

Ferrari LaFerrari Video First Look

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It’s been a decade since the Enzo launched and changed the automotive landscape, now Ferrari is hoping for a repeat with a supercar it calls LaFerrari. Continue Reading...

Supercars Dominate 2013 Geneva Motor Show

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Supercars Dominate 2013 Geneva Motor Show
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Each year the Geneva Motor Show is known for its debuts of exotic sports cars from iconic Italian brands to ones you’ve never heard of (and probably never will again). But this year will be one for the record books. Continue Reading...

Pininfarina Sergio Concept is a Love it or Hate it Design: 2013 Geneva Motor Show

Pininfarina Sergio Concept is a Love it or Hate it Design: 2013 Geneva Motor Show
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Pininfarina has just unveiled its Sergio Concept, based on the Ferrari 458 Spider and what the company calls the two-seater barchetta of the future. Continue Reading...

LaFerrari Supercar “Defines Excellence” Says di Montezemolo

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LaFerrari Supercar “Defines Excellence” Says di Montezemolo
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The successor to the Enzo and a car Ferrari president Luca di Montezemolo says “defines excellence” has finally been unveiled today at the Geneva Motor Show. Continue Reading...
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