Lotus


The British marque is deeply rooted in racing and building performance cars. Lately, it has become known that Lotus has been losing money for many years, so the company may not be around too much longer.


Latest Articles

Bob Lutz, Lotus Advisory Board Axed

Bob Lutz, Lotus Advisory Board Axed

With Dany Bahar ousted as CEO of Lotus, the British automaker has already announced to scale back the ambitious plans of its former CEO, while looking at a more reasonable product development plan.

Lotus Evora GX Set for Grand Am Debut

Lotus Evora GX Set for Grand Am Debut

The Rolex Series’ GX class won’t kick off until 2013, but that won’t stop Lotus from entering its Evora GX in this year’s Grand-Am Rolex Series as a GT entry.

Volkswagen Considers New Bid for Lotus-Parent Proton

Volkswagen Considers New Bid for Lotus-Parent Proton

Europe’s largest automaker is considering of putting in a new bid for Malaysia’s Proton in order to tap into the growing southeast Asian market. But perhaps the more interesting story here is that Proton owns iconic British sports car maker Lotus, which could consequently put the Lotus brand under Volkswagen‘s already impressive umbrella of brands…

Lotus Pulls from 2012 Paris Motor Show

Lotus Pulls from 2012 Paris Motor Show

Two years removed from announcing its “new era“, British automaker Lotus has withdrawn from attending the 2012 Paris Auto Show. Twenty four months ago Lotus was the star of the show, unveiling an entire new future lineup of vehicles.

Top 10 Cars We Wish Were Sold in America

Top 10 Cars We Wish Were Sold in America

We might have some fancy cars over here in the USA, but there are quite a few vehicles overseas that we can’t help but think are desperately missing from our shores. More than a few are niche market models perfect for auto-enthusiasts, while others are more stylish or practical than what’s currently available in the…

Lotus Prepares to Headline Goodwood

Lotus Prepares to Headline Goodwood

Goodwood is this weekend and will feature British sports car manufacturer Lotus, a highlight for the brand’s year after company CEO Dany Bahar was dismissed only to rebut with a lawsuit. 

Lotus CEO Dany Bahar Suspended for ‘Misconduct’

Lotus CEO Dany Bahar Suspended for ‘Misconduct’

Rumors have been quick to swirl around Lotus and its CEO, Dany Bahar, this year including speculation that trouble with the company brewed beneath the surface. Those rumors were repeatedly dismissed, but now the word is out: Bahar has been temporarily suspended.

Lotus Lightens Toyota Venza for Drastically Better MPG

Lotus Lightens Toyota Venza for Drastically Better MPG

When Lotus isn’t engineering cool cars like the Evora, dealing with PR snafus, or worrying about whether or not it’s going to be sold in a few months, it takes on contract work to lighten vehicles for other firms.

Lotus Will Not Be Sold: Owners Says

Lotus Will Not Be Sold: Owners Says

Poor Lotus. The company that just wants to make cool cars is still caught in the middle of a corporate acquisition that threatens the company’s existence one day and reassuringly cooes to it the next.

Ayrton Senna Lotus Car Wrap Celebrates Racers Legacy

Ayrton Senna Lotus Car Wrap Celebrates Racers Legacy

Ayrton Senna is one of the most recognized names in the F1 world, and it was 18 years ago today, on May 1, 1994,  that he passed away after a crash at the San Marino Grand Prix. To celebrate the man, German customizing company Cam Shaft has released a special one-off Senna styled V8 Lotus Espirit. 

Lotus Production Resumes At Full Pace

Lotus Production Resumes At Full Pace

British sports car firm Lotus has been battling with finances and trying to secure its future ever since its parent company Proton, which was Malaysian state owned, was sold to DRB-Hicom.