Report: Toyota Recall Costs Estimated at $2 Billion

Report: Toyota Recall Costs Estimated at $2 Billion
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Toyota’s recent recall issues may cost the company an estimated $2 billion. Along with the company’s third quarter report, Toyota estimated the costs of the global recall at 180 billion yen (US$2 billion), including 100 billion yen (US$1.1 billion) for repair costs and another 70-80 billion yen ($787-899 million) in lost sales. Toyota predicts a… Continue Reading...

Report: Toyota to Provide Tech Support for Apple Co-Founder’s Prius

Report: Toyota to Provide Tech Support for Apple Co-Founder’s Prius
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Toyota has offered to test Apple co-founder Steve Wozniak’s Prius after he claimed the vehicle’s electronics can cause it accelerate unintentionally. Wozniak’s claims made headlines when he claimed his 2010 Prius’ accelerator “goes wild” under certain conditions. He says he can repeat the acceleration issue and suspected the Prius’ software as the culprit. Toyota has… Continue Reading...

Report: Toyota Shelves Plans for Entry-Level Prius I Model

Report: Toyota Shelves Plans for Entry-Level Prius I Model
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Remember back when Honda announced pricing for its Insight hybrid would start at under $20,000 and Toyota, in a bid to compete, said it would offer the Prius for just $21,000? Several months later, and the launch of the Prius II, III, IV and V and Toyota is now saying the Prius I isn’t likely… Continue Reading...

Report: Toyota Dealers Price Gouging on 2010 Prius Models

Report: Toyota Dealers Price Gouging on 2010 Prius Models
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Several reports of price gouging on the new 2010 Prius have been reported at Toyota dealerships across the country. While the $4,500 rebate offered with the (now completed) cash-for-clunkers program made the Prius an attractive buy, many dealerships were apparently engaging in a little creative market value adjustment of their own, to capitalize on the… Continue Reading...

Report: Toyota Forced to Slow Prius Production as Battery Supplier Can’t Keep Up With Demand

Report: Toyota Forced to Slow Prius Production as Battery Supplier Can’t Keep Up With Demand
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The 2010 Prius has been a popular car for Toyota since it first went on sale several months ago, but the pace of sales will slow considerably over the next few months. The reason for the lull is that the Prius’s battery supplier, Panasonic EV, can’t keep up with the demand. The third-generation of Toyota’s… Continue Reading...

Toyota Struggles to Keep up With Demand for 2010 Prius

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Toyota Struggles to Keep up With Demand for 2010 Prius
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While Toyota’s sales may be suffering as a whole, sales of the all-new 2010 Prius are well above expectations. In fact, the Japanese automaker is having trouble keeping up with demand – something which may result in lengthy waiting lists for the third-generation of Toyota’s successful hybrid. At the two facilities where the Prius is… Continue Reading...

Toyota Prius Is The Top Selling Car in Japan in May

Toyota Prius Is The Top Selling Car in Japan in May
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The all-new Toyota Prius was the most popular selling car in Japan for the month of May, according to numbers just released by the Japan Automobile Dealers Association. In total, Toyota sold 10,915 Prius models to take the top sales spot, which was held last month by rival Honda Motor Co. and its new Insight… Continue Reading...

Toyota Already has 75,000 Orders For Third-Gen Prius

Toyota Already has 75,000 Orders For Third-Gen Prius
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The new 2010 Toyota Prius isn’t about to let the Honda Insight take over in the hybrid segment and strong initial sales show the Toyota model will be another big success for Japan’s largest automaker.  Japanese business magazine Nikkei is reporting that Toyota has already accepted 75,000 orders for the new Prius. This news comes… Continue Reading...

Toyota Expected to Slash U.S. Prius Price to $21,000 to Compete With Insight

Toyota Expected to Slash U.S. Prius Price to $21,000 to Compete With Insight
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Toyota is expected to release pricing for the new 2010 Prius tomorrow and the cost of ownership will be 21,000. This is $1,000 less than the current model. Bloomberg is reporting the drop and citing an unnamed source. This news comes several weeks after Japan’s Nikkei newspaper reported Toyota made a similar move in it’s… Continue Reading...