AutoGuide News Blog
The AutoGuide News Blog is your source for breaking stories from the auto industry. Delivering news immediately, the AutoGuide Blog is constantly updated with the latest information, photos and video from manufacturers, auto shows, the aftermarket and professional racing.
Despite less-than-glowing reviews, Nissan‘s Versa sub-compact continues to dominate its segment. In December, Nissan moved 9,939 Versas, nearly double that of its nearest competitor, while giving the Versa an incredible 24.2 percent market share dominance in a segment that is populated by 13 models.
Thanks to the addition of the new Versa sedan, sales for the sub-compact hit a record in 2011 with 99,730 units moved in 2011.
The Versa’s main competitors in the sub-compact segment include the Chevy Sonic, Hyundai Accent, Honda Fit, Toyota Yaris, Ford Fiesta and Fiat 500. Compared to the Versa’s impressive 9,939 December sales figure, Chevy sold 5,743 Sonics, Hyundai sold 5,316 Accents, Honda came in with 5,138 Fits, Toyota’s Yaris sold 4,514 units, while Ford moved 3,673 Fiestas. Coming in last for Nissan’s comparison was Fiat’s 500 with 2,325 vehicles.
Along with a 30-mpg city rating and 38-mpg highway number, perhaps the biggest reason for the Versa’s success is the lowest MSRP in the market, starting at just $10,990.
Nissan is promoting the 2012 Versa with some help from social media and comedian Adam Carolla. The My Versa Road Trip gives you the chance to create a virtual road trip for a chance to win a real one.
Earlier this week, Nissan launched a MyVersaRoadTrip.com, a Facebook Connect enabled website, where you can create your own road trip. Pick your own routes and a soundtrack to go along with it. While you’re at it, invite three Facebook friends to join you. Along with your road trip plan, tell Nissan why you should win a real road trip and share it with your social networks. The contest is on now until October 19, 2011.
Out of all the entries, six winners will be announced on November 14. They’ll win a 2012 Versa Sedan and take it on a 4 Day\3 night road trip with their friends. And as they take the trip, the winners will update the world on their progress via updates and photos on various social media platforms. There will also be stop-motion cameras inside and out of the Versas, and this footage will be used to create mini road-trip movies that will be submitted to an online film festival in January 2012.
Actor, comedian and TV personality Adam Carolla will also be joining in on the fun by taking his own road trip in a Versa. He’ll promote the contest by starring in a series of videos where he changes his name to ‘Adam Versa,’ heads to his hometown of North Hollywood and plays a “Hypothetical Road Trip Game.” But wait, there’s more! The September 21 episode of his podcast “The Adam Carolla Show,” will be changed to “The Adam Versa Show.” His guest will be Erich Marx, Nissan Director of Website and Social Media Marketing, and he’ll talk more about the My Versa Road Trip program, the 2012 Nissan Versa Sedan, and play the Hypothetical Road Trip game.
To enter the contest, go to MyVersaRoadTrip.com to plan your own road trip.
Nissan is taking a calculated gamble with its all new 2012 Versa sub-compact. Rather than style it up and pile on the options like every other automaker seems to be doing, the Versa promises solid fuel economy and a spacious cabin, wrapped in a sea of beige stolen from Toyota.
How does Nissan plan to stay on top in the B-class segment when compared to flashy new rivals like the Ford Fiesta? Easy. They’ll price it so low you simply won’t be able to say no. The numbers have just been released, and the new 2012 Versa sedan will start from just $10,990. For those doing a little cross-shopping, that’s over $2,000 less than a base Fiesta sedan. If you’re looking for an automatic transmission (a CVT in Nissan’s case) you’ll have to step up slightly to $12,760.
The good news is, the base Versa isn’t as stripped-down as the previous bargain basement model offered and does include air conditioning, as well as an AM/FM/CD/Aux audio system. All Versa models come equipped with a new 1.6-liter 4-cylinder engine that makes 109-hp and 1-7 lb-ft of torque. And thanks to a new dual injector system it gets 30/38-mpg (33-mpg combined) with the CVT transmission, or 27/36 (30-mpg combined) with the 5-speed manual.
The 2012 Versa will hit dealers in August with a new hatchback model also destined for North America and going on sale in July.
GALLERY: 2012 Nissan Versa
Hit the jump to get the model and price breakdown:
The all-new 2012 Nissan Versa will boast a 30-mpg city and 38-mpg highway rating thanks to a new dual-injector system. Rather than switch to direct-injection system like many other automakers, Nissan’s solution to increasing demand for improved fuel economy uses two fuel injectors per cylinder (one for each intake valve on the 1.6-liter 4-cylinder), and is the first use of the technology by the automaker.
Also helping to achieve the new fuel economy numbers, improved from the current model’s 28/34-mpg rating, is a lighter overall curb weight with the new V-Platform Versa weighing 150 lbs less than the current B-Platform car.
A sales leader in the sub-compact car class Nissan is hoping its new Versa will continue that trend, although the automaker has decided to take a different path than many automakers, offering basic transportation rather than a pumped up Chevy Sonic or sporty and styling Fit or Fiesta.
GALLERY: 2012 Nissan Versa
[Source: Automotive News via CNET]
The 2012 Nissan Versa does something rare, though not entirely unexpected these days: it gets bigger and gains a surprisingly slick interior, but keeps its $10k sticker.
Nissan’s smallest car gets completely redesigned to target the global market: the V platform (V for “versatile,” in Nissan marketing-speak) will be sold around the world as the Tilda, Versa, or Sunny. And like the previous model, it will still be built in Mexico.
Under the hood, the Versa gets a new 1.6-liter 4-cylinder that produces 109 horsepower and 107 lb-ft of torque. Transmissions are a 5-speed manual and the Xtronic CVT, a revised example of Nissan’s long-standing experiments with variable transmissions that gets a broad gear ratio of 7.3:1 and an auxiliary gearbox with planetary gearing. How’s the mileage? 33-mpg combined, and a 37-mpg highway rating that isn’t bad but lags behind that of its Fiesta and Accent competitors.
During its redesign it gets 90 cubic feet of room and a trunk big enough to attract the attention of mob bosses—at 14.8 cubic feet, it is cavernous. Inside, the Versa is available with a touch navscreen, satellite radio, and standard radio aux/USB interface.
And mercifully, the styling is less frumpy than the outgoing model, inside and out—the interior gains soft curves and bulging knobs that at least don’t look as cheap, and the exterior gains some brightwork and a long rear end that belies its $10,990 price.
GALLERY: 2012 Nissan Versa at the New York Auto Show
Official U.S. specs won’t be available until tomorrow, but the Tiida is powered by a 1.6-liter 4-cylinder engine. Of note, Nissan has said a turbo mode is in the works. What isn’t clear is if its a turbocharged 3-cylinder aimed at fuel economy or if it’s a new hot hatch boasting the Juke’s turbocharged direct-injection 1.8-liter, that makes 188-hp in that car. (We can only hope).
Look for complete details Wednesday, April 20th with AutoGuide’s 2011 New York Auto Show coverage here.
GALLERY: 2012 Nissan Tiida/Versa
The debut of the new Nissan Versa is all but confirmed for the New York Auto Show in just two weeks time, although according to new reports the car is set for a significant change. Pictures of the 2012 Sunny (as it’s known overseas) have already been released and a sketch resembling those images has now been added to Nissan’s consumer website, referring to the car as the 2012 Versa.
According to InsideLine, the new Versa won’t share a platform with the Tiida any more, but will switch over to the bran’s new global V platform, which it will share with the Nissan March/Micra.
This will bring the Versa down in size, as it’s currently a rather large vehicle in the sub-compact segment. What isn’t clear is if this new model is the Tiida-esque model spied recently while testing in China (above).
For full details on the car from it’s unveileing, see AutoGuide’s New York Auto Show preview and coverage page here.
Discuss this story at MicraForums.com
While the Nissan Sunny has already been previewed at AutoGuide, we just got out first look at the hatchback version of Nissan’s subcompact (known as the Tiida) thanks to a Chinese photographer who spied the car out in the open.
The new hatchback looks like a Lexus CT200h mixed with Nissan’s familiar corporate styling cues, not a bad step up from the current Versa’s dowdy looks. The interior also looks like it will get a big bump in quality. We aren’t sure if this is the “locked-in” styling for North America, nor do we know what kind of powertrains will be offered, but the gallery below should give you a good idea of what to expect. Expect a New York Auto Show debut, and AutoGuide will be on hand with live coverage.
GALLERY: 2012 Nissan Versa Hatchback
New reports continue to point to the New York Auto Show as the venue where Nissan will debut the all-new 2012 Versa.
Late last year Nissan unveiled the car at the China (Guangzhou) International Automobile Exhibition, where it is sold under the ‘Sunny’ badge. Historically, the larger Sentra and Sunny were the same vehicle, but that ended when Nissan moved production of the Sentra to the U.S.
The 2012 Versa will ride on an all-new global small car platform that Nissan has said will be sold in 170 countries worldwide. It uses a MacPherson strut front end and a torsion beam rear.
If the packaging is kept the same as the Chinese model, expect similar Altima-inspired styling as well as a 1.5-liter 4-cylinder mated to a CVT transmission.
GALLERY: 2012 Nissan Sunny (Versa)
[Source: Motor Trend]
Nissan has unveiled the design of its new global compact sedan at the China (Guangzhou) International Automobile Exhibition. Going by the name Sunny in China, it will be badged as the Versa in North America.
Historically, the Sentra and the Sunny were the same vehicle, but that began to change two model year’s ago when Nissan moved production of the U.S.-spec Sentra to the U.S. and the introduction of the Tiida/Versa.
Nissan says the new global vehicle will be sold in a total of 170 countries worldwide.
With styling elements obviously borrowed from the Altima, it’s a big improvement over the current Versa – but that’s not saying much. Up front there’s a MacPherson strut front suspension and torsion beam rear end, in China that car will get a 1.5-liter 4-cylinder engine mated with an Xtronic CVT. Nissan won’t be participating at the 2011 Detroit Auto Show, but we’d look to see more on this new Versa at the New York Auto Show in April.
GALLERY: 2012 Nissan Versa
Nissan has just released a single teaser sketch of the next-generation Versa subcompact with should make it to market next year as a 2012 model year car.
Ranging from mundane to unattractive, Nissan looks to revamp the Versa with its more vocative styling language from some of its larger sedans and sports cars. This move follows with current market trends to lend more styling to the compact and sub-compact class cars, with vehicles like the Ford Fiesta and Chevy Cruze proving economical cars don’t have to look cheap.
No additional information has been provided about the small car and we’re eager to see if Nissan has any new engines in store for the Versa and if the subcompact will change in size – the current model already being quite large for the subcompact class.
The new Versa is rumored to debut at the upcoming LA Auto Show.