Toyota Supra Successor Coming as Soon as Possible: President

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Toyota Supra Successor Coming as Soon as Possible: President
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Back in December, we reported that Toyota was considering two more sports cars to go along with its hugely successful GT 86 (Scion FR-S), and now we can confirm that the Japanese automaker will be creating a successor to the Supra as quickly as it can. Continue Reading...

Toyota Unveils New Framework for Vehicle Development

Toyota Unveils New Framework for Vehicle Development
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Toyota has officially announced its new framework called Toyota New Global Architecture (TNGA) which the Japanese automaker will use to develop multiple models simultaneously in order to boost the quantity of common parts used across its vehicles. The move is similar to what multiple automakers are striving for in developing less platforms but more models…. Continue Reading...

Gazoo Racing Lexus LFA Travels from the Nurburgring: 2012 Tokyo Auto Salon

Gazoo Racing Lexus LFA Travels from the Nurburgring: 2012 Tokyo Auto Salon
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Toyota’s motorsports partner Gazoo Racing had several machines to show off at the Tokyo Auto Salon, but none as impressive as this Lexus LFA. Prepped for race duty, the car has already seen competition, with an automotive CEO behind the wheel no less. Akio Toyoda? Nope. Try Dr. Ulrich Bez, the man in charge of… Continue Reading...

Toyota President Akio Toyoda, Aston Martin CEO Ulrich Bez Swap Rides at Nurburgring Race

Toyota President Akio Toyoda, Aston Martin CEO Ulrich Bez Swap Rides at Nurburgring Race
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No stranger to the Nurburgring, Aston Martin CEO Dr. Ulrich Bez has competed at the legendary racetrack since 2006, but this weekend’s event was different. That’s because Bez wasn’t behind the wheel of an Aston Martin, but a race-prepped Lexus LFA. Bez and Toyota President Akio Toyoda swapped rides for the ninth round of the… Continue Reading...

2012 Toyota Camry Teased by Akio Toyoda [Video]

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Set to launch in this Fall, this is your first look at the 2012 Toyota Camry. Well, it’s your first look at one of the Camry’s headlights at least. With an on-sale date for later this year Toyota promises the new Camry will have a “contemporary design” with improved performance and refinement, not to mention… Continue Reading...

Toyota Hands Over Development Clout to U.S. Operations

Toyota Hands Over Development Clout to U.S. Operations
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Toyota is taking product development authority away from Japanese bosses and putting it in the hands of North American executives as part of a larger change aimed at fixing quality control issues that hurt the automaker’s reputation last year. Until now, vehicles produced and designed and developed in North America had to be approved by… Continue Reading...

Toyota CEO Backs Plan for Supra Successor, Tells Fanboys Not to Get Excited

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Toyota CEO Backs Plan for Supra Successor, Tells Fanboys Not to Get Excited
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Toyota CEO Akio Toyoda has confirmed his desire to develop a successor to the iconic Toyota Supra, but has also warned Supra fanboys against getting their hopes up. In an open forum with journalists in Japan, Toyoda said that while he “wants to see the next Supra tested in the near future, ” it’s unlikely… Continue Reading...

Toyota Already Building Prototype EV With Tesla Technology Says CEO

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Toyota Already Building Prototype EV With Tesla Technology Says CEO
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Toyota has already begun building an electric vehicle prototype using Tesla’s battery technology confirms company CEO Akio Toyoda. The comments were made during a meeting with journalists in Nagoya, Japan. That news does not, however, mean that a production EV will make it to market combining Tesla’s innovation and Toyota’s reputation for quality and its… Continue Reading...

Toyota Shareholder Asks CEO To Stop Crying on TV

Toyota Shareholder Asks CEO To Stop Crying on TV
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Nobody likes a man who cries. Well, unless you’re Chris Brown, and crying at the BET Awards “saves your career.” There’s no crying in Baseball, and certainly no crying in Congressional hearings, well, unless you’re just plain guilty of everything they say you did…. Toyota‘s shareholders have noticed that. During a June 24th meeting, company… Continue Reading...

Toyota Boss Says to Expect Cars Like the Hybrid Sports Car Concept While He’s In Charge

Toyota Boss Says to Expect Cars Like the Hybrid Sports Car Concept While He’s In Charge
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Toyotas are notoriously un-fun to drive, but the company’s new boss aims to change that, infusing some driving character into even the greenest of the brand’s beige offerings. In numerous interviews since Akio Toyoda took over at the helm of the world’s largest automaker, he has repeated that the brand needs products that are more… Continue Reading...

Toyota Boss Hints at Big Changes for Camry, Revival of ‘Neglected’ Scion Brand

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Toyota Boss Hints at Big Changes for Camry, Revival of ‘Neglected’ Scion Brand
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With Toyota having recently undergone the worst period in its history, the grandson’s founder and man at the helm of the Japanese auto giant looks to be ready to make big changes in order to get the company back on track. More than just an executive, Akio Toyoda is a well-known car buff who loves… Continue Reading...

Breaking: Toyota Recall Documents Subpoenaed by U.S. Grand Jury, SEC

Breaking: Toyota Recall Documents Subpoenaed by U.S. Grand Jury, SEC
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Toyota has announced that it has received subpoenas from both the U.S. Grand Jury and the Securities and Exchange Commission (SEC) over documents related to “unintended acceleration” issues with millions or cars, as well as the braking system on the Prius. This news comes a day before congressional hearings on the matter and a day… Continue Reading...

Breaking: Toyota CEO Akio Toyoda Will Testify at U.S. Recall Hearings

Breaking: Toyota CEO Akio Toyoda Will Testify at U.S. Recall Hearings
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Just days after he said he wouldn’t, Toyota CEO Akio Toyoda has accepted an invitation to testify before the House Committee on Oversight & Government Reform, which will examine the automaker’s recent spate of recalls. “I have received Congressman Towns’ invitation to testify before the House Committee on Oversight and Government Reform on February 24… Continue Reading...

Toyota CEO Makes Public Apology, Announces New Safety Taskforce

Toyota CEO Makes Public Apology, Announces New Safety Taskforce
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Late last night Toyota held a press conference in Japan where company CEO and Akio Toyoda, grandson of the automaker’s founder, apologized for the recent recalls and safety concerns over Toyota products. “The recalls are affecting several models in several regions and have caused anxiety among customers who are wondering if their cars are OK,”… Continue Reading...

Report: Toyota Chief Apologizes for Recall Issue Then Hops Into an Audi

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Report: Toyota Chief Apologizes for Recall Issue Then Hops Into an Audi
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Your company is going through a PR nightmare with nine million vehicles being recalled, worldwide. The government is investigating whether the issue is worse than you claim. Apple co-founder Steve Wozniak is on your tail. Consumer confidence in your product is waning. What do you do if you’re Toyota President and CEO Akio Toyoda? Offer… Continue Reading...

Report: Toyota One Step Away from “Capitulation to Irrelevance or Death” Says New President

Report: Toyota One Step Away from “Capitulation to Irrelevance or Death” Says New President
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At a news conference in Tokyo, Toyota’s new President Akio Toyoda, said that Japan’s largest automaker has now slipped into the fourth (out of five) stages of corporate decline. Citing author Jim Collins’ How the Mighty Fall, Toyoda regretfully announced that Toyota had entered the stage called “grasping for salvation.” The previous three stages are… Continue Reading...
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