Official: Toyota CEO Confirms Toyobaru Sports car

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Official: Toyota CEO Confirms Toyobaru Sports car
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Toyota CEO Akio Toyoda has, for the first time, officially made clear that the automaker is in fact working on a joint project with Subaru to build an affordable sports car. Toyoda made the statements at the Center for Automotive Research’s Management Briefing Seminars in Traverse City, Michigan The new car will be stylish, yet… Continue Reading...

Report: Lexus to Expand Product Line Down-Market With More Entry-Level, Performance Vehicles

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Report: Lexus to Expand Product Line Down-Market With More Entry-Level, Performance Vehicles
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With the ongoing recession every automaker has suffered a slide in sales, but the decline for Lexus has been more significant than at its German rivals with sales down 34.1 percent for the year so far. Lexus believes part of the reason is due to a reliance on up-market SUVs and the fact that the… Continue Reading...

General Motors May Sell Rebadged Prius

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General Motors May Sell Rebadged Prius
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Toyota may share a version of its Prius hybrid with General Motors according to a recent report by Bloomberg. Sources say Toyota President Akio Toyoda and GM CEO Fritz Henderson will meet in August in Michigan to discuss the possibility of selling a version GM-badged Prius – or possibly using Toyota hybrid technology to build… Continue Reading...

Shoichiro Toyoda Lashes Out at Toyota Execs

Shoichiro Toyoda Lashes Out at Toyota Execs
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One of the last things Shoichiro Toyoda did as honorary chairman at Toyota Motor Corp., was to assemble all of the company’s executives and give them a tongue lashing. Toyoda even called out president Katsuaki Watanabe and blamed him, as well as those other executives in charge of the Japanese automaker, for leaving behind the… Continue Reading...

Lexus Releases Pics of Two LF-A Racers

Lexus Releases Pics of Two LF-A Racers
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Ahead of the world famous Nürburgring 24 Hour race this weekend, Lexus has released a set of photos of not one, but two LF-A models that will compete for the title. Last year Lexus brought an LF-A test mule out to the race but announced that it wasn’t technically competing, which is a good thing… Continue Reading...

Toyota Already has 75,000 Orders For Third-Gen Prius

Toyota Already has 75,000 Orders For Third-Gen Prius
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The new 2010 Toyota Prius isn’t about to let the Honda Insight take over in the hybrid segment and strong initial sales show the Toyota model will be another big success for Japan’s largest automaker.  Japanese business magazine Nikkei is reporting that Toyota has already accepted 75,000 orders for the new Prius. This news comes… Continue Reading...
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